Amplitude vs Hex: who uses which
Customers, public proof and the companies that use both.
On usedby, 43 companies use Amplitude and 91 use Hex. 2 companies use both, including Replit and Clay. Hex leads among the DevTools & Infrastructure companies on usedby that use either tool.Latest check Nov 13, 2026: 134 of 134 public lines checked. Counts include every proof level, job-post signals included. A company on both tools counts at any proof level, and a job post on one side is marked as such.
Who uses Amplitude, Hex, or both
Every company with a public proof for at least one of the two tools.
41
listed for Amplitude only
2
companies use both
89
listed for Hex only
On usedby, 41 companies are listed for Amplitude only, 89 are listed for Hex only and 2 use both, out of the 132 companies listed for at least one. An absent listing does not prove non-use.
Who uses both
Companies with a public line on both tools, at any proof level: the strongest proofs come first, and a job post is marked.
| Company | First public proof, Hex |
|---|---|
 Replit | On or before Oct 2026 |
 Clay | On or before Jul 2026 |
By industry
Which tool the companies on usedby use, by industry. Shares of the companies on usedby that use Amplitude, Hex or both: a share of the companies on usedby, not of the market.
Listed for Amplitude onlyBothListed for Hex only
More common with Hex
- DevTools & Infrastructure13 of the 18 DevTools & Infrastructure companies on usedby that use either tool use Hex, 1 of them alongside Amplitude.
- Artificial Intelligence7 of the 13 Artificial Intelligence companies on usedby that use either tool use Hex.
- Fintech & Payments6 of the 8 Fintech & Payments companies on usedby that use either tool use Hex.
Source: every usedby line, from confirmed proofs to job-post signals (the weakest proof level).
Side by side
Facts from our data and from each vendor's public pages. Each line says where it comes from.
Vendor facts checked: Amplitude, 6 of 6; Hex, 3 of 6. Missing facts remain unverified, not absent features.
AmplitudeHexWhat customers report
Results as the vendor or the customer published them, with the source and the date.
Amplitude
expanded rapidly to reach 690,000 retailers in the same market
Coca-Cola FEMSA
Vendor case study, amplitude.com, captured Nov 12, 2026
These data-backed decisions resulted in an 80% increase in activations
Salt Bank
Vendor case study, amplitude.com, captured Nov 12, 2026
Hex
86% of recent Notebook Agent users aren't data scientists
Notion
Vendor case study, hex.tech, published Feb 18, 2026
running more tests at higher confidence with 50% less manual effort
The Zebra
Vendor case study, hex.tech, published Feb 18, 2026
Questions about Amplitude and Hex
Which is used more, Amplitude or Hex?
Hex has more customers on usedby: 91 against 43 for Amplitude.
Do companies use both Amplitude and Hex?
Yes. 2 companies use both on usedby, including Replit and Clay.
Who uses Amplitude?
43 companies on usedby, each with the public page that shows it. See who uses Amplitude.
Who uses Hex?
91 companies on usedby, each with the public page that shows it. See who uses Hex.
How does usedby count customers?
A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of four proof levels: confirmed, declared by the company itself, observed or signal (a job post, the weakest). A company counts as using both tools when it has a line on each, at any level; the list shows the strongest proofs first and marks job posts.