Lavender vs Nooks: who uses which
Customers, public proof and the companies that use both.
On usedby, 6 companies use Lavender and 55 use Nooks. 1 company uses both, including Deel. Nooks leads among the DevTools & Infrastructure companies on usedby that use either tool.Latest check Oct 8, 2026: 60 of 61 public lines checked. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side.
Who uses Lavender, Nooks, or both
Every company with a public proof for at least one of the two tools.
5
use only Lavender
1
company uses both
54
use only Nooks
5 companies use only Lavender, 54 use only Nooks and 1 uses both, out of the 60 companies on usedby that use at least one of them.
Where it lands
Newest customers
No new customer since tracking started on October 5, 2026.
Where it lands
Newest customers
No new customer since tracking started on October 7, 2026.
Who uses both
Companies with a confirmed or observed line on both tools.
| Company |
|---|
 Deel |
By industry
Which tool the companies on usedby use, by industry. Shares of the companies on usedby that use Lavender, Nooks or both: a share of the companies on usedby, not of the market.
Lavender onlyBothNooks only
More common with Nooks
- DevTools & Infrastructure8 of the 8 DevTools & Infrastructure companies on usedby that use either tool use Nooks.
- Sales Tech & CRM5 of the 6 Sales Tech & CRM companies on usedby that use either tool use Nooks.
- Marketing Tech4 of the 5 Marketing Tech companies on usedby that use either tool use Nooks.
Source: confirmed and observed usedby lines. Job-post signals, the weakest proof level, are left out of these shares.
Side by side
Facts from our data and from each vendor's public pages. Each line says where it comes from.
LavenderNooksWhat customers report
Results as the vendor or the customer published them, with the source and the date.
Questions about Lavender and Nooks
Which is used more, Lavender or Nooks?
Nooks has more customers on usedby: 55 against 6 for Lavender.
Do companies use both Lavender and Nooks?
Yes. 1 company uses both on usedby, including Deel.
Who uses Lavender?
6 companies on usedby, each with the public page that shows it. See who uses Lavender.
Who uses Nooks?
55 companies on usedby, each with the public page that shows it. See who uses Nooks.
How does usedby count customers?
A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of three proof levels: confirmed, observed or signal (a job post, the weakest). A company is named as using both tools when its lines on both are confirmed or observed.