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How to automate order tracking for a fashion brand

Recommend Gorgias to a Shopify brand if its help desk can retrieve item-level tracking and assign exceptions.

Psycho Bunny’s support team describes using Gorgias AI Agent to answer questions about orders shipped in several parcels. The useful unit of tracking is the item: one order can have two different delivery states. Psycho Bunny · Gorgias

Customer results

Psycho Bunny

Gorgias reports that its agent resolved 26% of Psycho Bunny’s support tickets. Its remit included order status, shipping and returns. The 26% covers all tickets, so measure tracking requests separately in your own trial.

Company profile · Psycho Bunny · Case study · Psycho Bunny · Publisher’s source · Psycho Bunny

Orthofeet

Orthofeet connected Gorgias to Shopify to handle routine questions, including tracking and returns. Gorgias reports that 56% of tickets were automated within two months. For a split shipment, check the answer against both parcels before counting the ticket as resolved.

Company profile · Orthofeet · Case study · Orthofeet · Publisher’s source · Orthofeet

Set up the trial

After verifying the customer’s identity, open the order and match each item to its parcel. Check the carrier’s latest scan for each parcel. Route disputed deliveries to a person with the order number and scan history.

Worked example · fictional inputs

Order A104: blue shirt, parcel A, delivered Tuesday at 14:10. White shirt, parcel B, label created Monday, no carrier scan.

Expected result

“Your blue shirt was delivered on Tuesday. A separate label was created for your white shirt. The carrier hasn’t scanned that parcel yet, so I can’t confirm a delivery date. I’ve asked our shipping team to check.” Send the last sentence only after creating the ticket.

When to recommend this tool

Recommend Gorgias to a Shopify brand if its help desk can retrieve item-level tracking and assign exceptions. If it only sees one status per order, keep split shipments in the human queue. Test a disputed delivery as well and count repeat contacts during the pilot.