The use case: how BMO deploys Sprinklr
BMO uses Sprinklr as the technology backbone for its enterprise social media operating model, including a governed social selling program for sales teams and regulated employees. It replaced its previous social selling vendor and co-developed capabilities with Sprinklr.
In the customer’s words
What has made Sprinklr especially valuable for us is that it supports the complexity of a highly regulated enterprise while still giving us the flexibility to innovate.Other AI tools used by BMO
Other public relationships recorded on usedby.
Explore BMO’s AI stackSprinklr users in Banking & Mortgages
Companies in the same sector, with public evidence.
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Based on Sprinklr’s published case study. We check the public evidence; the results are reported by the vendor.
sprinklr.com- Last checked
- Oct 27, 2026
Open source capture What the story claims, and what we checked
What we compared with the page.
- The passage quoted aboveChecked
Copied word for word from the page, near the name of BMO.
- BMO uses SprinklrChecked
Confirmed line.
- The result itselfNot checked
We quote it; we did not measure it.
Participants in the social selling program have reported hundreds of millions of dollars in revenue influenced through their participation, and their activity has also driven millions of dollars in advertising equivalent value for the bank.


