The use case: how Herd Gaming deploys Optimove
Herd Gaming's two-person CRM marketing team uses Optimove's real-time SDK, triggered campaigns, automated flows and real-time reporting to run player engagement campaigns themselves, without relying on analysts or engineers.
In the customer’s words
We're running the same kind of CRM program as operators with ten times our headcount. Real-time data, automated flows, reporting, we act on the same day. The difference is that there's two of us, and Optimove covers the rest.Other companies using Optimove
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Based on Optimove’s published case study. We check the public evidence; the results are reported by the vendor.
optimove.com- Last checked
- Nov 11, 2026
Open source capture What the story claims, and what we checked
What we compared with the page.
- The figure: 250Checked
The figure is on the page; its label is our wording.
- The passage quoted aboveChecked
Copied word for word from the page, near the name of Herd Gaming.
- Herd Gaming uses OptimoveChecked
Confirmed line.
- The result itselfNot checked
We quote it; we did not measure it.
Herd Gaming went from zero to an average of 250 campaigns a month, run by two people.