Who uses Optimove?
AI-driven CRM marketing platform with marketing agents and self-optimizing multichannel campaigns. optimove.com
42
companies use Optimove
42 companies use Optimove. 2% are in Consumer Goods. Confirmed or observed customers include Coca Cola, Caesars Entertainment, and Apuesta Total. 42 of them are confirmed by a published case study, quote or press release.Latest check Oct 8, 2026: 42 of 42 companies checked, from 32 public sources.
- Category
- Marketing Personalization & Ads
- Customers by proof
- 42 confirmed, 0 observed
- Top industry
- Consumer Goods, 2% of customers
- Security
- ISO 27001Source: trust.optimove.com, checked Oct 8, 2026
- Most similar
- Bloomreach, no shared customer yet
- Website
- optimove.com
What Optimove does
Optimove is a CRM marketing platform that uses AI to plan, personalize and optimize customer journeys across email, SMS, mobile, web, WhatsApp and ad networks. It includes AI marketing agents, an MCP server, a customer data platform and self-optimizing campaigns. It is widely used by retail and gaming brands.
Written by usedby from optimove.com.
Main features
Common uses
42 companies use Optimove
Every company below links to the public page that shows it uses Optimove. Open a row to see the dated capture.
Customers over time: appears once we have six months of archived captures.
| Company | Industry | Proof |
|---|---|---|
 Coca Cola | Consumer Goods | |
 Caesars Entertainment | Travel & Hospitality | |
 Apuesta Total | — | |
 Ballzy | — | |
 BETFAN | — | |
 BetHog | — | |
 BetJets | — | |
 BetMGM | — | |
 Betway Group | — | |
 Blains Farm & Fleet | — |
Is Optimove right for your company?
See what companies in your industry use, from the companies we track. Pick your industry.
Of the 57 Consumer Goods companies on usedby, 1 is listed as Optimove customers. 5 use only another Marketing Personalization & Ads tool.
- Optimove only, 0%
- Optimove and another tool in Marketing Personalization & Ads, 2%
- Another tool in Marketing Personalization & Ads only, 9%
- No Marketing Personalization & Ads tool we can see, 89%
These are companies usedby tracks because a public page names them, often Optimove's own customer page. It is not a market share. A company counts once, whatever the number of tools it uses.
What customers report
Results as published by Optimove and its customers. Each one links to its dated source. We quote, we do not score.
25%Increase in average order value YoY
Musti GroupVendor case studyCaptured Oct 8, 2026
161%Increase in average deposit amount
StakeVendor case studyCaptured Oct 8, 2026
54%improvement in activation rate
NYRAVendor case studyCaptured Oct 8, 2026
83%Share of segments containing less than 0.4% of customers in the database
STS Gaming GroupVendor case studyCaptured Oct 8, 2026
200%increase in average player LTV
FavbetVendor case studyCaptured Oct 8, 2026
44%increase in monthly total deposit amounts
FunstageVendor case studyCaptured Oct 8, 2026
334%Increase in Unique Monthly Players
YesPlayVendor case studyCaptured Oct 8, 2026
40%Increase in email click-through rates from personalized templates
Kaizen GamingVendor case studyCaptured Oct 8, 20263.5xuplift in first-time deposit rate versus control
BetJetsVendor case studyCaptured Oct 8, 2026
over 3xIncrease in unique monthly players
Stardust CasinoVendor case studyCaptured Oct 8, 2026Read the story
Blains Farm & FleetVendor case studyCaptured Oct 8, 2026Read the story
BetHogVendor case studyCaptured Oct 8, 2026Optimove not only allows us to reach our customers across any marketing channel we desire, but has also provided incredible efficiencies when doing so. For example, we have reduced the number of templates needed for a campaign by a factor of three!Optimove has allowed us to be agile to make quick moves and react to economic shifts while also optimizing our business and improving customer relationships.Before you buy Optimove
What Optimove publishes on the points buyers check first, each with its source and check date.
| Security | ISO 27001 | trust.optimove.com, checked Oct 8, 2026 |
|---|---|---|
| Data processing terms | A data processing agreement is available. | trust.optimove.com, checked Oct 8, 2026 |
Questions to ask in your demo
- Which of your customers look like us, by industry and size?
- What does a pilot cost, and what decides the move to a full contract?
- Where is our data stored, who can access it, and is it used to train models?
- How does Optimove work with the tools we already use?
Optimove alternatives
Tools compared with Optimove most often, with the customers they share.
| Tool | Customers | Shared with Optimove | Compare |
|---|---|---|---|
 Bloomreach50 customers, 0 shared | 50 | 0 | Optimove vs Bloomreach |
 Movable Ink65 customers, 0 shared | 65 | 0 | Optimove vs Movable Ink |
 Insider One40 customers, 1 shared | 40 | 1 | Optimove vs Insider One |
 Appier28 customers, 0 shared | 28 | 0 | Optimove vs Appier |
 AdCreative26 customers, 0 shared | 26 | 0 | Optimove vs AdCreative |
Questions about Optimove
Who uses Optimove?
42 companies use Optimove, including Coca Cola, Caesars Entertainment, and Apuesta Total.
Which industries use Optimove?
The industries with the most Optimove customers are Consumer Goods (1), E-commerce & D2C (1), and EdTech & E-learning (1).
What are the alternatives to Optimove?
The tools compared with Optimove most often are Bloomreach (50 customers, 0 shared), Movable Ink (65 customers, 0 shared), Insider One (40 customers, 1 shared), and Appier (28 customers, 0 shared). See all Optimove alternatives.
How does usedby know who uses Optimove?
Each company is linked to a public page that names it: Optimove's customer page, a published case study, a press release or a job post. We save each page with a dated capture and check it again on each run. A company leaves the list only after three checks in a row that no longer find it, and at least 14 days after it was last seen. A company with a published case study or quote is never removed automatically.
What do confirmed, observed and signal mean?
Confirmed (42): a case study, a named quote or a press release. Observed (0): Optimove shows the company on its own pages, for example a logo wall. Signal (0): a job post shows the company’s employees use Optimove, the weakest proof. Every level counts as a customer, and each line shows its level.
How current is this list?
The most recent check was on October 8, 2026, and 42 of 42 companies on this list have been checked so far. A company leaves the list only after three checks in a row that no longer find it, and at least 14 days after it was last seen. A company with a published case study or quote is never removed automatically.
Changes and sources
New customers
We have not started tracking changes for this tool yet.