As published on movableink.com. Captured by usedby on Oct 8, 2026.
What happened
The Oracle Red Bull Racing marketing team uses Movable Ink to optimize its loyalty program and CRM with a data-driven approach, delivering campaigns to its fans.
Summary written by usedby from the source page, in English. The figures are those of Movable Ink and Oracle Red Bull Racing, not ours.
Hear how Andrew Clarke (CRM Manager) led his team to optimize their loyalty program and CRM at speed using a data-driven approach.
What the story claims, and what we checked
We compared the story with its live page on Oct 8, 2026.
- The passage quoted aboveCheckedCopied word for word from the page, near the name of Oracle Red Bull Racing.
- Oracle Red Bull Racing uses Movable InkCheckedConfirmed line. Latest check across sources: Oct 8, 2026.
- The result itselfNot checkedWe quote it; we did not measure it.



