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How Pandora uses Movable Ink

40%

“Pandora now only builds 40% of their emails, skyrocketing productivity.”

As published on movableink.com. Captured by usedby on Oct 8, 2026.

What happened

Pandora, a jewellery brand, uses Movable Ink's dynamic content to send automated, personalised email messaging that shows each customer the most relevant information, replacing manual one-off content.

Summary written by usedby from the source page, in English. The figures are those of Movable Ink and Pandora, not ours.

Instead of relying on manual one-and-done content, the brand used automated, personalised messaging to improve performance and showcase the most relevant information to each customer. As a result, Pandora now only builds 40% of their emails, skyrocketing productivity.

From the page. movableink.com, captured Oct 8, 2026

Email is one of our strongest channels—as is in-app messaging. And so by utilizing a creative and authentic approach, we can have this type of volume for our emails and have our click base grow exponentially.

Alissa Medina, Manger of Audience Engagement and Lifecycle Marketing, Pandora. Source, captured Oct 8, 2026

What the story claims, and what we checked

We compared the story with its live page on Oct 8, 2026.

  • The figure: 40%CheckedPrinted word for word on the page, near the name of Pandora.
  • The passage quoted aboveCheckedCopied word for word from the page, near the name of Pandora.
  • Pandora uses Movable InkCheckedConfirmed line. Latest check across sources: Oct 8, 2026.
  • The result itselfNot checkedWe quote it; we did not measure it.

Same company, same tool or same industry.

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