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How Stake uses Optimove

161%

“Stake Increases Average Deposit Amount by 161% with Optimove”

As published on optimove.com. Captured by usedby on Oct 8, 2026.

What happened

Stake, an online casino and sports betting brand, uses Optimove to segment its players into granular groups and run automated, personalized CRM campaigns. It also uses realtime triggers, such as offers for abandoned deposits, and strategic services for event-based marketing plans.

Summary written by usedby from the source page, in English. The figures are those of Optimove and Stake, not ours.

  • 750%“Increased Average Casino Bet Amount by 750%”
  • 64%“Increased Activation Rate by 64%”
  • 141%“Increased Average Sports Bet Amount by 141%”
  • 152%“152% in Total Deposit Amount”

Optimove’s segmentation abilities, orchestration capabilities, and testing tools gave the team the opportunity to move from manual, spray-and-pray email campaigns to reactive, relevant campaigns that maximize personalization by being sent automatically to granular micro segments.

From the page. optimove.com, captured Oct 8, 2026

The customer model is something we’re really impressed with and that we definitely could not do before Optimove.

Jarrod, Retention Manager, Stake. Source, captured Oct 8, 2026

What the story claims, and what we checked

We compared the story with its live page on Oct 8, 2026.

  • The figure: 161%CheckedPrinted word for word on the page, near the name of Stake.
  • The passage quoted aboveCheckedCopied word for word from the page, near the name of Stake.
  • Stake uses OptimoveCheckedConfirmed line. Latest check across sources: Oct 8, 2026.
  • The result itselfNot checkedWe quote it; we did not measure it.

Same company, same tool or same industry.

S/1.04M“S/1.04M in combined incremental value across 44 real-time campaigns”Apuesta Total uses Optimove. Another customer of Optimove3.5x“the Gamify path delivered a 3.5x lift in first-time deposit rate”BetJets uses Optimove. Another customer of Optimove28%“a 28% increase in average direct revenue”Blains Farm & Fleet uses Optimove. Another customer of Optimove