The use case: how Takenos deploys Customer.io
Takenos, a Latin American fintech, uses Customer.io as the central trigger and data layer for a single lifecycle program spanning email, push, and WhatsApp across four countries. It replaced overlapping country-specific campaigns with stage-based flows (onboarding, activation, engagement, pre-churn, churn) driven by user events.
More reported results
Figures published in Customer.io’s case study. They are not independently measured by usedby.
5 months from kickoff to a fully live lifecycle engine across every stage and every market
Other companies using Customer.io
Customers across industries, with public evidence.
BufferConfirmed
Cosentino's Food GroupConfirmed
Georgia AquariumConfirmed
GuestReadyConfirmed
Kinnect.ClubConfirmed
KlarConfirmedGo straight to the source
Based on Customer.io’s published case study. We check the public evidence; the results are reported by the vendor.
customer.io- Source published
- Jul 11, 2026
- Last checked
- Nov 12, 2026
Open source capture What the story claims, and what we checked
What we compared with the page.
- The figure: 99.8%Checked
Printed word for word on the page, near the name of Takenos.
- The passage quoted aboveChecked
Copied word for word from the page, near the name of Takenos.
- The publication dateChecked
Read from the page’s own metadata, never guessed.
- Takenos uses Customer.ioChecked
Confirmed line.
- The result itselfNot checked
We quote it; we did not measure it.
What started as a question about overlapping campaigns turned into a single lifecycle engine that reaches almost every user at the right moment, on the right channel, across four countries.