The use case: how upperfast deploys Runway
The director upperfast and production company ground6 built an AI video pipeline for a UNHCR World Cup film, using Runway for all video generation. The film showed professional footballers as children without a traditional multi-country shoot.
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- Jun 19, 2026
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- Oct 15, 2026
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So ground6 built an AI-powered pipeline using Runway. The resulting film generated 1.2 million organic views in its first 24 hours, screened at the UN General Assembly in front of world leaders and the President of FIFA and is now on permanent display at the UN building in New York.