The use case: how Wondery deploys Airtable
Wondery, Amazon's podcast production house, uses Airtable as a central hub for its production database, calendar and schedules. It uses Airtable's AI to generate podcast metadata and timestamped chapters from transcripts, automate weekly new-episode emails, and identify organic brand mentions in transcripts to help sales target advertisers.
In the customer’s words
The AI was an immediate gamechanger: The tool instantly produces all the metadata we're looking for.Other AI tools used by Wondery
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- Nov 10, 2026
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The Wondery content team also automated developing weekly emails detailing new episode releases with AI in Airtable. That saved an additional 4-5 hours per week to put toward content production.