AWS Bedrock vs Baseten: who uses which
Customers, public proof and the companies that use both.
On usedby, 26 companies use AWS Bedrock and 44 use Baseten. 1 company uses both, including Vercel. AWS Bedrock leads among the Marketing Tech companies on usedby that use either tool, Baseten among the DevTools & Infrastructure companies.Latest check Oct 6, 2026: 65 of 70 public lines checked. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side.
Who uses AWS Bedrock, Baseten, or both
Every company with a public proof for at least one of the two tools.
24
use only AWS Bedrock
1
company uses both
42
use only Baseten
24 companies use only AWS Bedrock, 42 use only Baseten and 1 uses both, out of the 68 companies on usedby that use at least one of them.
1 more company is listed for both, with a job post on one side: not counted as using both.
Where it lands
Newest customers
We have not started tracking changes for AWS Bedrock yet.
Where it lands
Newest customers
We have not started tracking changes for Baseten yet.
Who uses both
Companies with a confirmed or observed line on both tools.
| Company |
|---|
 Vercel |
By industry
Which tool the companies on usedby use, by industry. Shares of the companies on usedby that use AWS Bedrock, Baseten or both: a share of the companies on usedby, not of the market.
AWS Bedrock onlyBothBaseten only
More common with AWS Bedrock
- Marketing Tech4 of the 6 Marketing Tech companies on usedby that use either tool use AWS Bedrock.
More common with Baseten
- DevTools & Infrastructure7 of the 7 DevTools & Infrastructure companies on usedby that use either tool use Baseten, 1 of them alongside AWS Bedrock.
- Artificial Intelligence6 of the 6 Artificial Intelligence companies on usedby that use either tool use Baseten.
Source: confirmed and observed usedby lines. Job-post signals, the weakest proof level, are left out of these shares.
Side by side
Facts from our data and from each vendor's public pages. Each line says where it comes from.
AWS BedrockBasetenPricing, security and data residency are not checked yet. usedby adds them from each vendor's public pages, with the date of the check.
What customers report
Results as the vendor or the customer published them, with the source and the date.
AWS Bedrock
Content rights management processes that previously required weeks of manual legal and licensing review now finish in minutes
Condé Nast
Vendor case study, aws.amazon.com, captured Oct 3, 2026
Reduce hardware development by 90% — from years to days, concept to printed part
Blue Origin
Vendor case study, aws.amazon.com, captured Oct 3, 2026
Baseten
Reduced cost by over 10x by shifting to Baseten
Hebbia
Vendor case study, baseten.co, published Apr 8, 2026
30%-80% faster image generation per model
Gamma
Vendor case study, baseten.co, published Nov 25, 2025
Questions about AWS Bedrock and Baseten
Which is used more, AWS Bedrock or Baseten?
Baseten has more customers on usedby: 44 against 26 for AWS Bedrock. AWS Bedrock leads among the Marketing Tech companies on usedby that use either tool, Baseten among the DevTools & Infrastructure companies.
Do companies use both AWS Bedrock and Baseten?
Yes. 1 company uses both on usedby, including Vercel.
Who uses AWS Bedrock?
26 companies on usedby, each with the public page that shows it. See who uses AWS Bedrock.
Who uses Baseten?
44 companies on usedby, each with the public page that shows it. See who uses Baseten.
How does usedby count customers?
A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of three proof levels: confirmed, observed or signal (a job post, the weakest). A company is named as using both tools when its lines on both are confirmed or observed.