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Who uses AWS Bedrock?

The platform for building generative AI at production scale aws.amazon.com

26

companies use AWS Bedrock

20 confirmed 4 observed 2 signals

26 companies use AWS Bedrock. 15% are in Marketing Tech. Confirmed or observed customers include Mercedes Benz, Adobe, and AstraZeneca. 20 of them are confirmed by a published case study, quote or press release.Latest check Oct 6, 2026: 21 of 26 companies checked, from 21 public sources.

Customers by proof
20 confirmed, 4 observed, 2 signals
Top industry
Marketing Tech, 15% of customers
Most similar
Baseten, 2 shared customers

What AWS Bedrock does

Amazon's fully managed service for building GenAI applications. Access to hundreds of foundation models with enterprise security, guardrails, and agent capabilities.

Written by usedby from aws.amazon.com.

Main features

  • Multi-model access
  • AgentCore
  • Knowledge Bases
  • Bedrock Guardrails
  • Fine-tuning

Common uses

  • Enterprise AI apps
  • Virtual assistants
  • Document processing
  • Content generation

26 companies use AWS Bedrock

Every company below links to the public page that shows it uses AWS Bedrock. Open a row to see the dated capture.

Customers over time: appears once we have six months of archived captures.

CompanyIndustryFirst public proofProof
Mercedes BenzAutomotive Manufacturing—
AdobeMarketing Tech—
AstraZenecaBiotech & Pharma—
BMWAutomotive Manufacturing—
3MManufacturing—
DoordashLogistics & Supply Chain—
NasdaqInvestment & VC—
PinterestMarketing Tech—
Thomson ReutersLegal & Compliance—
United AirlinesAirlines & Aviation Services—
Showing 10 of 26.

By industry

15% of AWS Bedrock's customers are in Marketing Tech.

Marketing Tech4
Airlines & Aviation Services2
Automotive Manufacturing2
DevTools & Infrastructure2
Insurance & InsurTech2
Other14

Is AWS Bedrock right for your company?

See what companies in your industry use, from the companies we track. Pick your industry.

Of the 127 Marketing Tech companies on usedby, 4 are listed as AWS Bedrock customers. 4 use only another LLM Inference tool.

  • AWS Bedrock only, 2%
  • AWS Bedrock and another tool in LLM Inference, 1%
  • Another tool in LLM Inference only, 3%
  • No LLM Inference tool we can see, 94%

These are companies usedby tracks because a public page names them, often AWS Bedrock's own customer page. It is not a market share. A company counts once, whatever the number of tools it uses.

What customers report

Results as published by AWS Bedrock and its customers. Each one links to its dated source. We quote, we do not score.

weeks to minutesContent rights management processing time

Condé Nast
Vendor case studyCaptured Oct 3, 2026

90%reduction in hardware development time, from years

Blue Origin
Vendor case studyCaptured Oct 3, 2026

50xincrease in testing capacity

Doordash
Vendor case studyCaptured Oct 3, 2026

Read the story

TwelveLabs
Vendor case studyCaptured Oct 3, 2026

Read the story

Nasdaq
Vendor case studyCaptured Oct 3, 2026
Content rights management that previously required weeks now completes in minutes, unlocking a century of content assets that were effectively trapped due to prohibitive manual verification costs,
Sanjay Bhakta, Chief Product and Technology Officer, Condé Nast. Source, Captured Oct 3, 2026
Things are moving at lightning speed. We’ve migrated our largest application, the core group finance target application, OneERP. This is an absolute heavyweight with tens of thousands of users and many systems, and we brought it to the cloud in a record time of just nine months!
Michael Hermann, Head of Global SAP Strategy, Architecture, and Transformation at Mercedes-Benz Group AG, Mercedes Benz. Source, Captured Oct 3, 2026

Before you buy AWS Bedrock

What AWS Bedrock publishes on the points buyers check first, each with its source and check date.

Not verified yetWe have not yet verified AWS Bedrock's pricing, security or data terms.

Questions to ask in your demo

  1. Which of your customers look like us, by industry and size?
  2. What does a pilot cost, and what decides the move to a full contract?
  3. Where is our data stored, who can access it, and is it used to train models?
  4. How does AWS Bedrock work with the tools we already use?

AWS Bedrock alternatives

Tools compared with AWS Bedrock most often, with the customers they share.

ToolCustomersShared with AWS BedrockCompare
Baseten44 customers, 2 shared442AWS Bedrock vs Baseten
Nebius AI Cloud48 customers, 0 shared480AWS Bedrock vs Nebius AI Cloud
Fireworks AI29 customers, 2 shared292AWS Bedrock vs Fireworks AI
Cerebras32 customers, 1 shared321AWS Bedrock vs Cerebras
Modal28 customers, 1 shared281AWS Bedrock vs Modal

Questions about AWS Bedrock

Who uses AWS Bedrock?

26 companies use AWS Bedrock, including Mercedes Benz, Adobe, and AstraZeneca.

Which industries use AWS Bedrock?

The industries with the most AWS Bedrock customers are Marketing Tech (4), Airlines & Aviation Services (2), and Automotive Manufacturing (2).

What are the alternatives to AWS Bedrock?

The tools compared with AWS Bedrock most often are Baseten (44 customers, 2 shared), Nebius AI Cloud (48 customers, 0 shared), Fireworks AI (29 customers, 2 shared), and Cerebras (32 customers, 1 shared). See all AWS Bedrock alternatives.

How does usedby know who uses AWS Bedrock?

Each company is linked to a public page that names it: AWS Bedrock's customer page, a published case study, a press release or a job post. We save each page with a dated capture and check it again on each run. A company leaves the list only after three checks in a row that no longer find it, and at least 14 days after it was last seen. A company with a published case study or quote is never removed automatically.

What do confirmed, observed and signal mean?

Confirmed (20): a case study, a named quote or a press release. Observed (4): AWS Bedrock shows the company on its own pages, for example a logo wall. Signal (2): a job post shows the company’s employees use AWS Bedrock, the weakest proof. Every level counts as a customer, and each line shows its level.

How current is this list?

The most recent check was on October 6, 2026, and 21 of 26 companies on this list have been checked so far. A company leaves the list only after three checks in a row that no longer find it, and at least 14 days after it was last seen. A company with a published case study or quote is never removed automatically.

Changes and sources

New customers

We have not started tracking changes for this tool yet.

Where this data comes from

Customer page aws.amazon.com/bedrock/customersCaptured Oct 3, 2026
Case studies page aws.amazon.com/solutions/case-studiesCaptured Oct 3, 2026
18 case studies, quotes and press releasesLatest capture Oct 3, 2026
2 customers proven only by job postsWeakest proof, marked Signal in the list