Insider One vs Qloo: who uses which
Customers, public proof and the companies that use both.
On usedby, 40 companies use Insider One and 17 use Qloo. 1 company uses both, including Samsung. Insider One leads among the Fashion & Apparel companies on usedby that use either tool, Qloo among the Streaming & Content companies.Latest check Oct 8, 2026: 52 of 57 public lines checked. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side.
Who uses Insider One, Qloo, or both
Every company with a public proof for at least one of the two tools.
39
use only Insider One
1
company uses both
16
use only Qloo
39 companies use only Insider One, 16 use only Qloo and 1 uses both, out of the 56 companies on usedby that use at least one of them.
Where it lands
Newest customers
No new customer since tracking started on October 8, 2026.
Where it lands
Newest customers
No new customer since tracking started on October 2, 2026.
Who uses both
Companies with a confirmed or observed line on both tools.
| Company |
|---|
 Samsung |
By industry
Which tool the companies on usedby use, by industry. Shares of the companies on usedby that use Insider One, Qloo or both: a share of the companies on usedby, not of the market.
Insider One onlyBothQloo only
More common with Insider One
- Fashion & Apparel5 of the 5 Fashion & Apparel companies on usedby that use either tool use Insider One.
More common with Qloo
- Streaming & Content5 of the 5 Streaming & Content companies on usedby that use either tool use Qloo.
Source: confirmed and observed usedby lines. Job-post signals, the weakest proof level, are left out of these shares.
Side by side
Facts from our data and from each vendor's public pages. Each line says where it comes from.
Insider OneQlooWhat customers report
Results as the vendor or the customer published them, with the source and the date.
Insider One
How Slazenger gained 49x ROI in only 8 weeks
Slazenger
Vendor case study, insiderone.com, published Aug 31, 2026
$310K in incremental revenue
Safat Home
Vendor case study, insiderone.com, published Jul 10, 2023
Qloo
No reviewed story for Qloo yet.
Questions about Insider One and Qloo
Which is used more, Insider One or Qloo?
Insider One has more customers on usedby: 40 against 17 for Qloo. Insider One leads among the Fashion & Apparel companies on usedby that use either tool, Qloo among the Streaming & Content companies.
Do companies use both Insider One and Qloo?
Yes. 1 company uses both on usedby, including Samsung.
Who uses Insider One?
40 companies on usedby, each with the public page that shows it. See who uses Insider One.
Who uses Qloo?
17 companies on usedby, each with the public page that shows it. See who uses Qloo.
How does usedby count customers?
A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of three proof levels: confirmed, observed or signal (a job post, the weakest). A company is named as using both tools when its lines on both are confirmed or observed.