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Movable Ink vs OneSignal: who uses which

Customers, public proof and the companies that use both.

On usedby, 66 companies use Movable Ink and 40 use OneSignal. 1 company uses both, including Royal Caribbean. Movable Ink leads among the Retail companies on usedby that use either tool.Latest check Nov 13, 2026: 106 of 106 public lines checked. Counts include every proof level, job-post signals included. A company on both tools counts at any proof level, and a job post on one side is marked as such.

Who uses Movable Ink, OneSignal, or both

Every company with a public proof for at least one of the two tools.

65

listed for Movable Ink only

1

company uses both

39

listed for OneSignal only

On usedby, 65 companies are listed for Movable Ink only, 39 are listed for OneSignal only and 1 uses both, out of the 105 companies listed for at least one. An absent listing does not prove non-use.

Movable Ink

Open Movable Ink
66customers
56 confirmed 10 observed

Where it lands

Retail14
Airlines & Aviation Services6
Fashion & Apparel6

Recently publicly listed customers

FALKENov 10
40customers
27 confirmed 1 declared 12 observed

Where it lands

Media & Publishing2
Artificial Intelligence1
Automotive Manufacturing1

Who uses both

Companies with a public line on both tools, at any proof level: the strongest proofs come first, and a job post is marked.

Companies that use both Movable Ink and OneSignal
CompanyFirst public proof, Movable Ink
Royal CaribbeanOn or before Nov 2024

By industry

Which tool the companies on usedby use, by industry. Shares of the companies on usedby that use Movable Ink, OneSignal or both: a share of the companies on usedby, not of the market.

IndustryListed for Movable Ink onlyBothListed for OneSignal only
Retail14 companies on usedby
100%0%0%
Media & Publishing7 companies on usedby
71%0%29%
Airlines & Aviation Services6 companies on usedby
100%0%0%
Fashion & Apparel6 companies on usedby
100%0%0%
Gaming & Esports6 companies on usedby
100%0%0%

Listed for Movable Ink onlyBothListed for OneSignal only

More common with Movable Ink

  • Retail14 of the 14 Retail companies on usedby that use either tool use Movable Ink.
  • Media & Publishing5 of the 7 Media & Publishing companies on usedby that use either tool use Movable Ink.
  • Airlines & Aviation Services6 of the 6 Airlines & Aviation Services companies on usedby that use either tool use Movable Ink.

Source: every usedby line, from confirmed proofs to job-post signals (the weakest proof level).

Side by side

Facts from our data and from each vendor's public pages. Each line says where it comes from.

Vendor facts checked: Movable Ink, 2 of 6; OneSignal, 3 of 6. Missing facts remain unverified, not absent features.

Movable InkOneSignal
Customersusedby, latest check Nov 13, 2026Movable Ink: 66 (56 confirmed, 10 observed)OneSignal: 40 (27 confirmed, 1 declared, 12 observed)
Top industryusedby, latest check Nov 13, 2026Movable Ink: Retail (14)OneSignal: No clear lead
PricingMovable Ink: US standard terms · order form or SOW · Custom quotemovableink.com, checked Nov 13, 2026OneSignal: Free: $0 /mo; Growth: from $19 /mo; Professional: contact sales; Enterprise: contact salesonesignal.com, checked Nov 13, 2026
SecurityMovable Ink: ISO 27001, ISO 27701movableink.com, checked Nov 7, 2026No verified public evidence
Your dataNo verified public evidenceNo verified public evidence
Data residencyNo verified public evidenceNo verified public evidence
Free trialNo verified public evidenceOneSignal: Free trial or free plan available.onesignal.com, checked Nov 13, 2026
IntegrationsNo verified public evidenceOneSignal: Amplitude, Databricks, Google BigQuery, HubSpot, Mixpanel, RevenueCat, Segment, Snowflake, ActiveCampaign, Adjust, AppsFlyer, Unityonesignal.com, checked Nov 13, 2026
WebsiteMovable Ink: movableink.comOneSignal: onesignal.com

What customers report

Results as the vendor or the customer published them, with the source and the date.

Movable Ink

30% Increased Conversions

HSN

Vendor case study, movableink.com, captured Nov 10, 2026

Read the story

Results: 187% lift in conversions, 75% lift in revenue

Hawaiian Airlines

Vendor case study, movableink.com, captured Nov 10, 2026

Read the story

OneSignal

the number of subscribers opted-in to RFE increased by 35% across both web and mobile sites

Radio Free Europe

Vendor case study, onesignal.com, published May 11, 2020

Read the story

MuteSix generates 182% increase in total revenue within first month of switching to OneSignal

MuteSix

Vendor case study, onesignal.com, published Jul 15, 2020

Read the story

Evidence for your decision: Movable Ink

Source observations. Check the required plan and conditions before choosing.

Documented tasks

Royal CaribbeanAutomate internal business workflows
By adopting automation and real-time, data-driven personalization, the team streamlined their processes, cutting manual work by an impressive 70%.

SourceVENDOR CASE STUDYCaptured:

Choice criteria

Integration: PhraseeSourced observation

Plan: Unknown

Conditions: Customer-specific Movable Ink and Phrasee partnership at Currys; general integration availability and entitlement require verification.; Product scope needs verification

Product: movable-ink

Setup and limits: Named plan, contract entitlement, connector scopes, permissions, volume limits and regional eligibility remain unknown.; Documented only; not_tested. No authenticated vendor operation executed.; Customer-specific integration only; general availability, connector scope and contract entitlement unknown.

With the powerful Movable Ink and Phrasee partnership, Currys went from early mornings manually slogging through siloed data to personalised, automated content that resulted in:

SourceDocumented · Not testedChecked:

Questions about Movable Ink and OneSignal

Which is used more, Movable Ink or OneSignal?

Movable Ink has more customers on usedby: 66 against 40 for OneSignal.

Do companies use both Movable Ink and OneSignal?

Yes. 1 company uses both on usedby, including Royal Caribbean.

Who uses Movable Ink?

66 companies on usedby, each with the public page that shows it. See who uses Movable Ink.

Who uses OneSignal?

40 companies on usedby, each with the public page that shows it. See who uses OneSignal.

How does usedby count customers?

A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of four proof levels: confirmed, declared by the company itself, observed or signal (a job post, the weakest). A company counts as using both tools when it has a line on each, at any level; the list shows the strongest proofs first and marks job posts.