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Pepper Content vs Persado: who uses which

Customers, public proof and the companies that use both.

On usedby, 30 companies use Pepper Content and 9 use Persado. 1 company uses both, including LendingClub. Persado leads among the Banking & Mortgages companies on usedby that use either tool.Latest check Oct 14, 2026: 39 of 39 public lines checked. Counts include every proof level, job-post signals included. A company on both tools counts at any proof level, and a job post on one side is marked as such.

Who uses Pepper Content, Persado, or both

Every company with a public proof for at least one of the two tools.

29

use only Pepper Content

1

company uses both

8

use only Persado

29 companies use only Pepper Content, 8 use only Persado and 1 uses both, out of the 38 companies on usedby that use at least one of them.

Pepper Content

Open Pepper Content
30customers
7 confirmed 23 observed

Where it lands

Consumer Goods4
DevTools & Infrastructure3
E-commerce & D2C3
9customers
1 confirmed 8 observed

Where it lands

Banking & Mortgages8
Telecommunications1

Who uses both

Companies with a public line on both tools, at any proof level: the strongest proofs come first, and a job post is marked.

Companies that use both Pepper Content and Persado
CompanyFirst public proof, Persado
LendingClubOn or before Oct 2024

Side by side

Facts from our data and from each vendor's public pages. Each line says where it comes from.

Pepper ContentPersado
Customersusedby, latest check Oct 14, 2026Pepper Content: 30 (7 confirmed, 23 observed)Persado: 9 (1 confirmed, 8 observed)
Top industryusedby, latest check Oct 14, 2026Pepper Content: No clear leadPersado: Banking & Mortgages (8)
IntegrationsNot checked yetPersado: Salesforce Marketing Cloud, Braze, Adobe Target, Klaviyo, MailChimp, Marketo, Optimizely, Google Analytics 4, Snowflake, Jira, Slack, Microsoft Teamspersado.com, checked Oct 8, 2026
WebsitePepper Content: pepper.incPersado: persado.com

What customers report

Results as the vendor or the customer published them, with the source and the date.

Pepper Content

an impressive 31.47% month-on-month growth and a 1.4x increase in traffic

Adani Digital Labs

Vendor case study, pepper.inc, captured Oct 14, 2026

Read the story

Total blog impressions grew from 200,000 to 417,000.

SalesHood

Vendor case study, pepper.inc, captured Oct 14, 2026

Read the story

Persado

+42% average lift in conversion rate on CRM campaigns

Vodafone Italy

Vendor case study, persado.com, captured Oct 8, 2026

Read the story

Questions about Pepper Content and Persado

Which is used more, Pepper Content or Persado?

Pepper Content has more customers on usedby: 30 against 9 for Persado.

Do companies use both Pepper Content and Persado?

Yes. 1 company uses both on usedby, including LendingClub.

Who uses Pepper Content?

30 companies on usedby, each with the public page that shows it. See who uses Pepper Content.

Who uses Persado?

9 companies on usedby, each with the public page that shows it. See who uses Persado.

How does usedby count customers?

A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of three proof levels: confirmed, observed or signal (a job post, the weakest). A company counts as using both tools when it has a line on each, at any level; the list shows the strongest proofs first and marks job posts.