Pepper Content vs Persado: who uses which
Customers, public proof and the companies that use both.
On usedby, 30 companies use Pepper Content and 9 use Persado. 1 company uses both, including LendingClub. Persado leads among the Banking & Mortgages companies on usedby that use either tool.Latest check Oct 14, 2026: 39 of 39 public lines checked. Counts include every proof level, job-post signals included. A company on both tools counts at any proof level, and a job post on one side is marked as such.
Who uses Pepper Content, Persado, or both
Every company with a public proof for at least one of the two tools.
29
use only Pepper Content
1
company uses both
8
use only Persado
29 companies use only Pepper Content, 8 use only Persado and 1 uses both, out of the 38 companies on usedby that use at least one of them.
Who uses both
Companies with a public line on both tools, at any proof level: the strongest proofs come first, and a job post is marked.
| Company | First public proof, Persado |
|---|---|
LendingClub | On or before Oct 2024 |
Side by side
Facts from our data and from each vendor's public pages. Each line says where it comes from.
Pepper Content
PersadoWhat customers report
Results as the vendor or the customer published them, with the source and the date.
Pepper Content
an impressive 31.47% month-on-month growth and a 1.4x increase in traffic
Adani Digital Labs
Vendor case study, pepper.inc, captured Oct 14, 2026

Total blog impressions grew from 200,000 to 417,000.
SalesHood
Vendor case study, pepper.inc, captured Oct 14, 2026
Persado

+42% average lift in conversion rate on CRM campaigns
Vodafone Italy
Vendor case study, persado.com, captured Oct 8, 2026
Questions about Pepper Content and Persado
Which is used more, Pepper Content or Persado?
Pepper Content has more customers on usedby: 30 against 9 for Persado.
Do companies use both Pepper Content and Persado?
Yes. 1 company uses both on usedby, including LendingClub.
Who uses Pepper Content?
30 companies on usedby, each with the public page that shows it. See who uses Pepper Content.
Who uses Persado?
9 companies on usedby, each with the public page that shows it. See who uses Persado.
How does usedby count customers?
A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of three proof levels: confirmed, observed or signal (a job post, the weakest). A company counts as using both tools when it has a line on each, at any level; the list shows the strongest proofs first and marks job posts.
