The use case: how AirOps deploys Clay
AirOps uses Clay to standardize contact and company enrichment in HubSpot and to build tiered audiences for paid channels such as Meta. It also connects reusable Clay Functions to an internal AI agent so sales reps can enrich lists and receive relevant contacts for target accounts.
More reported results
Figures published in Clay’s case study. They are not independently measured by usedby.
AirOps saw Meta pipeline grow 37× from the previous quarter
a 28% quarter-over-quarter reduction in cost per qualified demo
Coordinating campaigns across channels delivers a 12.9x pipeline-to-spend ratio
Through Clay Ads, Jim saw a Meta audience match rate above 80% thanks to the CRM enrichment work done previously.
In the customer’s words
Clay gives sales and marketing a shared data foundation, so we can reach the right buyers and put new ideas into practice faster.Other AI tools used by AirOps
Other public relationships recorded on usedby.
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Clay users in Marketing Tech
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Go straight to the source
Based on Clay’s published case study. We check the public evidence; the results are reported by the vendor.
clay.com- Last checked
- Nov 11, 2026
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- The figure: 4.6xChecked
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- AirOps uses ClayChecked
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AirOps saw Meta pipeline grow 37× from the previous quarter, alongside a 28% quarter-over-quarter reduction in cost per qualified demo.