The use case: how Apollo.io deploys Perplexity
Apollo uses Perplexity's API to power Apollo AI Research, a research layer inside its sales platform that pulls cited insights from internal data and the public web so sales reps can find leads and personalize outreach. Perplexity Sonar also supports a large share of the platform's data enrichments.
More reported results
Figures published in Perplexity’s case study. They are not independently measured by usedby.
Apollo executes 5.6 million enrichments monthly through Perplexity Sonar
Perplexity now supports more than 65% of AI Research enrichments
In the customer’s words
Apollo uses Perplexity’s API to power AI research for our users, which increases outbound performance and drives revenue.Other AI tools used by Apollo.io
Other public relationships recorded on usedby.
EnterpretConfirmed
Recall.aiConfirmed
SpotDraftConfirmed
Tray.ioConfirmed
AssemblyAIObserved
BrightHireObservedPerplexity users in Sales Tech & CRM
Companies in the same sector, with public evidence.
See all Perplexity customersGo straight to the source
Based on Perplexity’s published case study. We check the public evidence; the results are reported by the vendor.
perplexity.ai- Last checked
- Oct 27, 2026
Open source capture What the story claims, and what we checked
What we compared with the page.
- The figure: 46%Checked
Printed word for word on the page, near the name of Apollo.io.
- The passage quoted aboveChecked
Copied word for word from the page, near the name of Apollo.io.
- Apollo.io uses PerplexityChecked
Confirmed line.
- The result itselfNot checked
We quote it; we did not measure it.
Mere months after the integration, Apollo AI Research has already driven a 46% increase in meetings booked across its users.

