The use case: how Bared Footwear deploys Sierra
Bared uses Sierra's AI agent on live chat and email to handle transactional customer requests such as gift card resends, return labels and order status, and to run self-built journeys like issuing store credit for price differences around flash sales. Complex cases are passed to human team members with context already gathered.
More reported results
Figures published in Sierra’s case study. They are not independently measured by usedby.
Bared went from kickoff to live in five weeks with chat, and some email journeys.
In the customer’s words
The difference between trying to help a customer who is already frustrated because they’ve been waiting 24 or 48 hours, versus a customer whose live chat you picked up right away, is substantialOther companies using Sierra
Customers across industries, with public evidence.
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Go straight to the source
Based on Sierra’s published case study. We check the public evidence; the results are reported by the vendor.
sierra.ai- Source published
- Oct 22, 2026
- Last checked
- Oct 25, 2026
Open source capture What the story claims, and what we checked
What we compared with the page.
- The figure: 30%Checked
The figure is on the page; its label is our wording.
- The passage quoted aboveChecked
Copied word for word from the page, near the name of Bared Footwear.
- The publication dateChecked
Read from the page’s own metadata, never guessed.
- Bared Footwear uses SierraChecked
Confirmed line.
- The result itselfNot checked
We quote it; we did not measure it.
Two months in, the agent resolves about 30% of email volume and 52% of chat, and both climb weekly as McDiarmid’s team adds and enhances journeys.