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How Buffer uses incident.io

50%

“spending about 50% less time on them”

As published on incident.io, September 2025. Captured by usedby on Oct 7, 2026.

What happened

Buffer uses incident.io to run incident response in Slack across engineering and customer advocacy, replacing manual Slack workflows, Atlassian status pages and inconsistent postmortems. It handles incident coordination, customer communications through status pages with templates, and postmortem follow-up.

Summary written by usedby from the source page, in English. The figures are those of incident.io and Buffer, not ours.

Buffer now logs more incidents overall while spending about 50% less time on them, allowing them to resolve minor issues before they escalate.

From the page. incident.io, captured Oct 7, 2026

We empower every teammate to declare an incident early: smaller fires beat big ones. We log more incidents because we see them sooner and fix them faster.

Raf Leszczyński, Senior Engineering Manager, Buffer. Source, captured Oct 7, 2026

What the story claims, and what we checked

We compared the story with its live page on Oct 7, 2026.

  • The figure: 50%CheckedPrinted word for word on the page, near the name of Buffer.
  • The passage quoted aboveCheckedCopied word for word from the page, near the name of Buffer.
  • The publication dateCheckedRead from the page’s own metadata, never guessed.
  • Buffer uses incident.ioCheckedConfirmed line. Latest check across sources: Oct 7, 2026.
  • The result itselfNot checkedWe quote it; we did not measure it.

Same company, same tool or same industry.

80%“Approximately 80% of our initial incident-response workflow is now automated.”Kaizen Gaming uses incident.io. Another customer of incident.ioUp to 10x“Up to 10x faster response time”Turbopuffer uses incident.io. Another customer of incident.io4+ hours“4+ hours saved on post-mortems”Built uses incident.io. Another customer of incident.io