The use case: how Clay deploys Sigma
Clay uses Sigma on top of Snowflake as its BI tool. Growth marketing tracks visitors, sign-ups, trials and conversions by channel, support and customer experience teams build their own dashboards, and the data scientist uses it for exploratory analysis.
In the customer’s words
Sigma has become my go-to tool for quick exploratory analysis. It’s fast, it’s flexible, and it handles the data volumes we deal with effortlessly.Other AI tools used by Clay
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Explore Clay’s AI stackOther companies using Sigma
Customers across industries, with public evidence.
AffirmConfirmed
Armstrong Transport GroupConfirmed
BiltConfirmed
Conagra BrandsConfirmed
CrexiConfirmedGo straight to the source
Based on Sigma’s published case study. We check the public evidence; the results are reported by the vendor.
sigmacomputing.com- Source published
- Dec 3, 2024
- Last checked
- Nov 14, 2026
Open source capture What the story claims, and what we checked
What we compared with the page.
- The passage quoted aboveChecked
Copied word for word from the page, near the name of Clay.
- The publication dateChecked
Read from the page’s own metadata, never guessed.
- Clay uses SigmaChecked
Confirmed line.
- The result itselfNot checked
We quote it; we did not measure it.
Using Sigma, we were able to create dashboards that track everything from visitors to sign-ups, trials, and conversions across all marketing channels. For the first time, our team had visibility into what was actually driving growth.






