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How Royal Caribbean uses Movable Ink

70%

“cutting manual work by an impressive 70%”

As published on movableink.com. Captured by usedby on Oct 8, 2026.

What happened

Royal Caribbean's casino email marketing team uses Movable Ink's automation and real-time, data-driven personalization to manage email content updates across many markets, languages, and currencies, replacing manual workflows and static content.

Summary written by usedby from the source page, in English. The figures are those of Movable Ink and Royal Caribbean, not ours.

  • 5%“driving a remarkable 5% increase in bookings”

By adopting automation and real-time, data-driven personalization, the team streamlined their processes, cutting manual work by an impressive 70%.

From the page. movableink.com, captured Oct 8, 2026

What the story claims, and what we checked

We compared the story with its live page on Oct 8, 2026.

  • The figure: 70%CheckedPrinted word for word on the page, near the name of Royal Caribbean.
  • The passage quoted aboveCheckedCopied word for word from the page, near the name of Royal Caribbean.
  • Royal Caribbean uses Movable InkCheckedConfirmed line. Latest check across sources: Oct 8, 2026.
  • The result itselfNot checkedWe quote it; we did not measure it.

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