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How Schneider Electric uses Gupshup

3X

Increase in conversion rate with WhatsApp ordering

As published on gupshup.ai, October 2025. Captured by usedby on Oct 8, 2026.

What happened

Schneider Electric built a WhatsApp virtual assistant, Koko 2.0, with Gupshup that lets wholesalers, retailers and homeowners upload photos of handwritten orders, which OCR converts into digital carts they can edit and confirm. The assistant also handles order status, serviceability checks, policy and technical documentation queries, and live agent chat.

Summary written by usedby from the source page, in English. The figures are those of Gupshup and Schneider Electric, not ours.

  • 90 seconds“From converting paper-based quotations into digital carts within 90 seconds, the convenience and efficiency it brings are unmatched.”

Given WhatsApp’s high penetration in India, Schneider built a WhatsApp chatbot ‘Koko 2.0’ in partnership with Gupshup for managing orders and engaging with their consumers better.

From the page. gupshup.ai, captured Oct 8, 2026

Gupshup has truly simplified our operations at Schneider Electric. We say, 'It’s not an app, it’s WhatsApp,' and Gupshup has been pivotal in creating that seamless experience. From converting paper-based quotations into digital carts within 90 seconds, the convenience and efficiency it brings are unmatched. Thanks to Gupshup for driving this impactful change!

Premika Chandrashekharan, Director - eCommerce & Channel Strategy, Schneider Electric. Source, captured Oct 8, 2026

What the story claims, and what we checked

We compared the story with its live page on Oct 8, 2026.

  • The figure: 3XCheckedThe figure is on the page; its label is our wording.
  • The passage quoted aboveCheckedCopied word for word from the page, near the name of Schneider Electric.
  • The numbers in our summaryCheckedEach one is printed on the page.
  • The publication dateCheckedRead from the page’s own metadata, never guessed.
  • Schneider Electric uses GupshupCheckedConfirmed line. Latest check across sources: Oct 8, 2026.
  • The result itselfNot checkedWe quote it; we did not measure it.

Same company, same tool or same industry.

20X+“WhatsApp delivered an overall ROAS of 20X+ across campaigns”Homecentre uses Gupshup. Another customer of Gupshup~8–15X“~8–15X Campaign ROI across brands”Azadea uses Gupshup. Another customer of Gupshup3.78%“3.78% reduction in support costs”Dot & Key uses Gupshup. Another customer of Gupshup