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How Treebo Club uses Gupshup

60%

“reduced incoming call volumes by 60% through self-serve capabilities via WhatsApp’s virtual assistant”

As published on gupshup.ai, October 2024. Captured by usedby on Oct 8, 2026.

What happened

Treebo uses Gupshup Conversation Cloud to run WhatsApp journeys for remarketing to abandoned bookings, hotel discovery and booking, and customer support through virtual assistants with handover to human agents. It also uses WhatsApp to deliver training materials, quizzes and assessments to its hotel staff.

Summary written by usedby from the source page, in English. The figures are those of Gupshup and Treebo Club, not ours.

  • 66%“resulting in over 66% cost optimization in human agent expenses”
  • 93%“with 93% of staff attempting and clearing monthly assessments”
  • 50%“successfully recapturing 50% of abandoned bookings”
  • 4,000+“To support continuous learning and development of its 4,000+ hotel staff across India”

This strategic implementation reduced incoming call volumes by 60% through self-serve capabilities via WhatsApp’s virtual assistant, while enabling smooth handovers to human agents when needed, resulting in over 66% cost optimization in human agent expenses.

From the page. gupshup.ai, captured Oct 8, 2026

Gupshup Conversation Cloud has enabled us to acquire, retain, engage, and support customers through the entire booking lifecycle through innovative conversational journeys on WhatsApp.

Mayank Khandelwal, CTO - Treebo Hospitality Ventures, Treebo Club. Source, captured Oct 8, 2026

What the story claims, and what we checked

We compared the story with its live page on Oct 8, 2026.

  • The figure: 60%CheckedPrinted word for word on the page, near the name of Treebo Club.
  • The passage quoted aboveCheckedCopied word for word from the page, near the name of Treebo Club.
  • The publication dateCheckedRead from the page’s own metadata, never guessed.
  • Treebo Club uses GupshupCheckedConfirmed line. Latest check across sources: Oct 8, 2026.
  • The result itselfNot checkedWe quote it; we did not measure it.

Same company, same tool or same industry.

20X+“WhatsApp delivered an overall ROAS of 20X+ across campaigns”Homecentre uses Gupshup. Another customer of Gupshup~8–15X“~8–15X Campaign ROI across brands”Azadea uses Gupshup. Another customer of Gupshup3.78%“3.78% reduction in support costs”Dot & Key uses Gupshup. Another customer of Gupshup