39%
increase in ROAS
As published on insiderone.com, March 2024. Captured by usedby on Oct 8, 2026.
What happened
Yves Rocher unifies its customer data in Insider One and uses micro-segments to target paid ads through omnichannel journeys. It also uses product recommendations, personalized banners and gamified exit pop-ups on its website and mobile experience.
Summary written by usedby from the source page, in English. The figures are those of Insider One and Yves Rocher, not ours.
- 7X“Overall, Insider's range of personalization solutions helped deliver 7X ROI for Yves Rocher.”
- 20%“resulting in a 20% increase in CVR”
- 18%“to achieve an 18% increase in CVR”
- 6%“a 6% boost in lead collection”
The team then built a data-driven omnichannel paid ad strategy using Architect, Insider's journey orchestration solution, to automatically send ads to only customers most likely to make a purchase, based on their previous behaviors and predictive algorithms.
Partnering with Insider has been incredible. From the support team to the platform and its solutions to the results, everything has exceeded my expectations. The 39% increase in ROAS has completely changed our ad strategy for the foreseeable future. My only regret is that we didn't partner with Insider sooner.
What the story claims, and what we checked
We compared the story with its live page on Oct 8, 2026.
- The figure: 39%CheckedThe figure is on the page; its label is our wording.
- The passage quoted aboveCheckedCopied word for word from the page, near the name of Yves Rocher.
- The publication dateCheckedRead from the page’s own metadata, never guessed.
- Yves Rocher uses Insider OneCheckedConfirmed line. Latest check across sources: Oct 8, 2026.
- The result itselfNot checkedWe quote it; we did not measure it.




