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Fullstory vs Pendo: who uses which

Customers, public proof and the companies that use both.

On usedby, 38 companies use Fullstory and 45 use Pendo. 2 companies use both, including Sprout Social and Orion Advisor Solutions. Fullstory leads among the Fintech & Payments companies on usedby that use either tool.Latest check Nov 15, 2026: 83 of 83 public lines checked. Counts include every proof level, job-post signals included. A company on both tools counts at any proof level, and a job post on one side is marked as such.

Who uses Fullstory, Pendo, or both

Every company with a public proof for at least one of the two tools.

36

listed for Fullstory only

2

companies use both

43

listed for Pendo only

On usedby, 36 companies are listed for Fullstory only, 43 are listed for Pendo only and 2 use both, out of the 81 companies listed for at least one. An absent listing does not prove non-use.

38customers
0 confirmed 5 declared 33 observed

Where it lands

Fintech & Payments6
Marketing Tech5
Restaurants & Food Services4
45customers
20 confirmed 5 declared 20 observed

Where it lands

Fintech & Payments4
Logistics & Supply Chain3
Marketing Tech3

Who uses both

Companies with a public line on both tools, at any proof level: the strongest proofs come first, and a job post is marked.

Companies that use both Fullstory and Pendo
CompanyFirst public proof, FullstoryFirst public proof, Pendo
Sprout Social—On or before Nov 2026
Orion Advisor SolutionsOn or before Nov 2026On or before Nov 2026

By industry

Which tool the companies on usedby use, by industry. Shares of the companies on usedby that use Fullstory, Pendo or both: a share of the companies on usedby, not of the market.

IndustryListed for Fullstory onlyBothListed for Pendo only
Fintech & Payments9 companies on usedby
56%11%33%
Marketing Tech7 companies on usedby
57%14%29%
Restaurants & Food Services5 companies on usedby
80%0%20%

Listed for Fullstory onlyBothListed for Pendo only

More common with Fullstory

  • Fintech & Payments6 of the 9 Fintech & Payments companies on usedby that use either tool use Fullstory, 1 of them alongside Pendo.
  • Marketing Tech5 of the 7 Marketing Tech companies on usedby that use either tool use Fullstory, 1 of them alongside Pendo.
  • Restaurants & Food Services4 of the 5 Restaurants & Food Services companies on usedby that use either tool use Fullstory.

Source: every usedby line, from confirmed proofs to job-post signals (the weakest proof level).

Side by side

Facts from our data and from each vendor's public pages. Each line says where it comes from.

Vendor facts checked: Fullstory, 0 of 6; Pendo, 5 of 6. Missing facts remain unverified, not absent features.

FullstoryPendo
Customersusedby, latest check Nov 15, 2026Fullstory: 38 (0 confirmed, 5 declared, 33 observed)Pendo: 45 (20 confirmed, 5 declared, 20 observed)
PricingNo verified public evidencePendo: Pendo Free · FreeBase · Custom quoteCore · Custom quoteUltimate · Custom quotependo.io, checked Nov 13, 2026
SecurityNo verified public evidencePendo: SOC 2 Type II, PCI DSS, HIPAAtrust.pendo.io, checked Nov 13, 2026
Your dataNo verified public evidenceNo verified public evidence
Data residencyNo verified public evidencePendo: Customer-selected environment · Pendo offers separate environments in the US, EU, Japan and Australia. The US is the default.support.pendo.io, checked Nov 13, 2026
Free trialNo verified public evidencePendo: Free trial or free plan available.pendo.io, checked Nov 13, 2026
IntegrationsNo verified public evidencePendo: HubSpot, Intercom, Jira, Marketo, Okta, Salesforce, Segment, Zendeskpendo.io, checked Nov 13, 2026
WebsiteFullstory: fullstory.comPendo: pendo.io

What customers report

Results as the vendor or the customer published them, with the source and the date.

Fullstory

No reviewed story for Fullstory yet.

Pendo

21% increase in feature adoption

Brightly

Vendor case study, pendo.io, captured Nov 13, 2026

Read the story

60% user-base growth past the pilot in a few months

Ticketmaster

Vendor case study, pendo.io, published Jun 2, 2026

Read the story

Questions about Fullstory and Pendo

Which is used more, Fullstory or Pendo?

Pendo has more customers on usedby: 45 against 38 for Fullstory.

Do companies use both Fullstory and Pendo?

Yes. 2 companies use both on usedby, including Sprout Social and Orion Advisor Solutions.

Who uses Fullstory?

38 companies on usedby, each with the public page that shows it. See who uses Fullstory.

Who uses Pendo?

45 companies on usedby, each with the public page that shows it. See who uses Pendo.

How does usedby count customers?

A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of four proof levels: confirmed, declared by the company itself, observed or signal (a job post, the weakest). A company counts as using both tools when it has a line on each, at any level; the list shows the strongest proofs first and marks job posts.