3
AI tools in use at Sprout Social
Sprout Social uses 3 AI tools: Gong (Revenue Intelligence), Writer (Enterprise AI Platforms), and AirOps (SEO & Content Strategy). 2 are confirmed by a published story, quote or press release; 1 is listed on the vendor's own pages.Latest check Oct 8, 2026: 3 of 3 tools checked, from 5 public sources.
- Industry
- Marketing Tech
- Website
- sproutsocial.com
- AI tools in use
- 3Median for the 127 Marketing Tech companies on usedby: 1
- Latest check
- October 8, 20263 of 3 tools checked so far
Every AI tool at Sprout Social
3 lines, each linked to the public page behind it. Open a row to see the dated capture.
| Tool | Team | First public proof | Proof | Source |
|---|---|---|---|---|
 Gong | Revenue Intelligence | — | gong.io | |
 Writer | Enterprise AI Platforms | On or before Dec 2024 | writer.com | |
 AirOps | SEO & Content Strategy | — | airops.com |
“First public proof” is the earliest public page we have dated: a mention (“on or before”), a job post or a start the source states. Our capture dates are not adoption dates.
Sprout Social compared to other Marketing Tech companies
Sprout Social uses 3 AI tools. The median among the 127 Marketing Tech companies on usedby is 1. 95 of its 126 peers use fewer.
These counts cover public proof only. A company can use tools that no public page names.
AI tools per company
127 Marketing Tech companies on usedby, by number of AI tools
- 75 companies with 1 tool
- 20 companies with 2 tools
- 9 companies with 3 tools
- 6 companies with 4 tools
- 3 companies with 5 tools
- 5 companies with 6 tools
- 2 companies with 7 tools
- 7 companies with 8 tools or more
What its peers use that Sprout Social does not
Questions about AI at Sprout Social
What AI tools does Sprout Social use?
Sprout Social uses 3 AI tools: Gong, Writer, and AirOps. 2 are confirmed by a published story, quote or press release, and 1 is listed on the vendor's own pages.
Does Sprout Social use Gong?
Yes. A published story, quote or press release confirms it (captured Oct 2, 2026). Gong is the most used AI tool among the 127 Marketing Tech companies on usedby: 9 of them use it. See who uses Gong.
How does Sprout Social compare to other Marketing Tech companies?
Sprout Social uses 3 AI tools. The median among the 127 Marketing Tech companies on usedby is 1, and 95 of its 126 peers use fewer tools. These counts cover public proof only.
How does usedby know which AI tools Sprout Social uses?
Each tool is linked to a public page that names Sprout Social: a vendor's customer page, a published case study, a press release or a job post. We save each page with a dated capture and check it again on each run. A tool leaves the list only after three checks in a row that no longer find Sprout Social, and at least 14 days after it was last seen. A tool with a published case study or quote is never removed automatically.