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How Caitlyn Minimalist uses Gorgias

11.3%

uplift in average order value from Shopping

As published on gorgias.com, July 2025. Captured by usedby on Oct 8, 2026.

What happened

Caitlyn Minimalist uses Gorgias's AI Shopping Assistant to answer pre-sales product questions in real time, around the clock, and to recommend complementary items such as jewelry boxes and matching pieces. It also uses a Support Agent to handle support inquiries like shipping policy.

Summary written by usedby from the source page, in English. The figures are those of Gorgias and Caitlyn Minimalist, not ours.

  • 18%“18% click-through rate on product recommendations, often leading to multi-item purchases”
  • +50%“+50% sales lift compared to human-only conversations”
  • 2.5x“2.5x higher conversion rate for AI-driven sales vs. human agents (20% vs. 8%)”
  • 8.5%“This small but strategic upsell became one of the most consistent AOV drivers, with 8.5% of those who clicked the recommendation completing a purchase.”

Over 90 days, Caitlyn Minimalist tracked and compared the performance of human agent-only conversions with AI-assisted conversations. The results were clear.

From the page. gorgias.com, captured Oct 8, 2026

Shopping Assistant has become an intuitive extension of our team, offering product guidance that feels personal and intentional.

Anthony Ponce, Head of Customer Experience at Caitlyn Minimalist, Caitlyn Minimalist. Source, captured Oct 8, 2026

What the story claims, and what we checked

We compared the story with its live page on Oct 8, 2026.

  • The figure: 11.3%CheckedThe figure is on the page; its label is our wording.
  • The passage quoted aboveCheckedCopied word for word from the page, near the name of Caitlyn Minimalist.
  • The publication dateCheckedRead from the page’s own metadata, never guessed.
  • Caitlyn Minimalist uses GorgiasCheckedConfirmed line. Latest check across sources: Oct 8, 2026.
  • The result itselfNot checkedWe quote it; we did not measure it.

Same company, same tool or same industry.

600%“600% increase in bundle sales with Rebuy and Gorgias AI Guidance (from 2% to 14% of all orders)”Cabau Lifestyle uses Gorgias. Another customer of Gorgias35 seconds“99.96% decrease in email first response time, from 24 hours to 35 seconds”Orthofeet uses Gorgias. Another customer of Gorgias5.5%“5.5% AOV uplift (£48 to £51), with a goal of 5%”bareMinerals uses Gorgias. Another customer of Gorgias