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Customer.iousedbyVibe

How Vibe uses Customer.io

ConfirmedVendor case study · Checked Nov 12, 2026
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The use case: how Vibe deploys Customer.io

Vibe.co runs onboarding journeys, weekly newsletters, and behavior-based and platform-event-triggered campaigns in Customer.io, using event data from Segment. A three-person team that has other responsibilities manages the whole email program.

More reported results

Figures published in Customer.io’s case study. They are not independently measured by usedby.

two days

The entire flow was live in two days.

In the customer’s words

We, like a lot of teams, don't have a ton of people, but we still manage to have a solid and strategic email touchpoint strategy because the product is simple to use and because the data is well integrated.
Romain Marsal, VP of Growth & Marketing, Vibe — Source

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Other companies using Customer.io

Customers across industries, with public evidence.

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More stories

Go straight to the source

Based on Customer.io’s published case study. We check the public evidence; the results are reported by the vendor.

customer.io
Source published
Apr 1, 2026
Last checked
Nov 12, 2026
customer.ioCaptured Customer.io case study about VibeOpen source capture
What the story claims, and what we checked

What we compared with the page.

  • The figure: 19-25%Checked

    The figure is on the page; its label is our wording.

  • The passage quoted aboveChecked

    Copied word for word from the page, near the name of Vibe.

  • The publication dateChecked

    Read from the page’s own metadata, never guessed.

  • Vibe uses Customer.ioChecked

    Confirmed line.

  • The result itselfNot checked

    We quote it; we did not measure it.

One of the first things Vibe built in Customer.io was a proper onboarding journey: a seven-day automated email sequence triggered when a new user signs up. Before this, there was no structured onboarding at all. Now, this process is fully automated.
From the page. customer.io