Frase vs Profound: who uses which
Customers, public proof and the companies that use both.
On usedby, 21 companies use Frase and 39 use Profound. No company is listed with both yet. Frase leads among the Agency & Studio companies on usedby that use either tool, Profound among the DevTools & Infrastructure companies.Latest check Oct 8, 2026: 58 of 60 public lines checked. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side.
Who uses Frase, Profound, or both
Every company with a public proof for at least one of the two tools.
21
use only Frase
0
companies use both
39
use only Profound
21 companies use only Frase, 39 use only Profound and 0 use both, out of the 60 companies on usedby that use at least one of them.
Where it lands
Newest customers
No new customer since tracking started on October 2, 2026.
Where it lands
Newest customers
No new customer since tracking started on October 8, 2026.
Who uses both
Companies with a confirmed or observed line on both tools.
By industry
Which tool the companies on usedby use, by industry. Shares of the companies on usedby that use Frase, Profound or both: a share of the companies on usedby, not of the market.
Frase onlyBothProfound only
More common with Frase
- Agency & Studio5 of the 5 Agency & Studio companies on usedby that use either tool use Frase.
More common with Profound
- DevTools & Infrastructure3 of the 5 DevTools & Infrastructure companies on usedby that use either tool use Profound.
Source: confirmed and observed usedby lines. Job-post signals, the weakest proof level, are left out of these shares.
Side by side
Facts from our data and from each vendor's public pages. Each line says where it comes from.
Frase
ProfoundWhat customers report
Results as the vendor or the customer published them, with the source and the date.
Frase

Opinion Stage saved 500+ hours on content creation over 18 months
Opinion Stage
Vendor case study, frase.io, published May 27, 2025

V Digital Services achieved a 50% reduction in outline creation time
V Digital Services
Vendor case study, frase.io, published Jul 16, 2025
Profound

Airbyte closed a $100,000 deal from ChatGPT in July 2025
Airbyte
Vendor case study, tryprofound.com, captured Oct 8, 2026

set up full visibility across all the core prompts we cared about in less than 2 hours
Statsig
Vendor case study, tryprofound.com, captured Oct 8, 2026
Questions about Frase and Profound
Which is used more, Frase or Profound?
Profound has more customers on usedby: 39 against 21 for Frase. Frase leads among the Agency & Studio companies on usedby that use either tool, Profound among the DevTools & Infrastructure companies.
Do companies use both Frase and Profound?
usedby has not found a company with a confirmed or observed line on both Frase and Profound yet.
Who uses Frase?
21 companies on usedby, each with the public page that shows it. See who uses Frase.
Who uses Profound?
39 companies on usedby, each with the public page that shows it. See who uses Profound.
How does usedby count customers?
A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of three proof levels: confirmed, observed or signal (a job post, the weakest). A company is named as using both tools when its lines on both are confirmed or observed.