Hex vs Hightouch: who uses which
Customers, public proof and the companies that use both.
On usedby, 29 companies use Hex and 52 use Hightouch. 4 companies use both, including Calendly, Chime, and Ramp. Hex leads among the DevTools & Infrastructure companies on usedby that use either tool.Latest check Oct 8, 2026: 81 of 81 public lines checked. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side.
Who uses Hex, Hightouch, or both
Every company with a public proof for at least one of the two tools.
25
use only Hex
4
companies use both
48
use only Hightouch
25 companies use only Hex, 48 use only Hightouch and 4 use both, out of the 77 companies on usedby that use at least one of them.
Where it lands
Newest customers
We have not started tracking changes for Hex yet.
Where it lands
Newest customers
We have not started tracking changes for Hightouch yet.
Who uses both
Companies with a confirmed or observed line on both tools.
| Company |
|---|
 Calendly |
 Chime |
 Ramp |
 The Zebra |
By industry
Which tool the companies on usedby use, by industry. Shares of the companies on usedby that use Hex, Hightouch or both: a share of the companies on usedby, not of the market.
Hex onlyBothHightouch only
More common with Hex
- DevTools & Infrastructure6 of the 9 DevTools & Infrastructure companies on usedby that use either tool use Hex.
- Artificial Intelligence4 of the 5 Artificial Intelligence companies on usedby that use either tool use Hex.
- Fintech & Payments5 of the 5 Fintech & Payments companies on usedby that use either tool use Hex, 2 of them alongside Hightouch.
Source: confirmed and observed usedby lines. Job-post signals, the weakest proof level, are left out of these shares.
Side by side
Facts from our data and from each vendor's public pages. Each line says where it comes from.
Hex
HightouchWhat customers report
Results as the vendor or the customer published them, with the source and the date.
Hex
the time to go from doing getting started tutorials to production ready data pipelines and dashboards was less than three days each
Matter Labs
Vendor case study, hex.tech, published Feb 18, 2026
saving an entire week of analyst time per month
Valon
Vendor case study, hex.tech, published Feb 18, 2026
Hightouch
a 33% increase in click-through rates for all brand advertisements
Bol.com
Vendor case study, hightouch.com, captured Oct 7, 2026
Boosted ad match rates by 170% on Facebook
The Zebra
Vendor case study, hightouch.com, captured Oct 7, 2026
Questions about Hex and Hightouch
Which is used more, Hex or Hightouch?
Hightouch has more customers on usedby: 52 against 29 for Hex.
Do companies use both Hex and Hightouch?
Yes. 4 companies use both on usedby, including Calendly, Chime, and Ramp.
Who uses Hex?
29 companies on usedby, each with the public page that shows it. See who uses Hex.
Who uses Hightouch?
52 companies on usedby, each with the public page that shows it. See who uses Hightouch.
How does usedby count customers?
A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of three proof levels: confirmed, observed or signal (a job post, the weakest). A company is named as using both tools when its lines on both are confirmed or observed.