Mixpanel vs Pendo: who uses which
Customers, public proof and the companies that use both.
On usedby, 45 companies use Mixpanel and 42 use Pendo. 1 company uses both, including Nasdaq. Mixpanel leads among the Artificial Intelligence companies on usedby that use either tool.Latest check Nov 13, 2026: 87 of 87 public lines checked. Counts include every proof level, job-post signals included. A company on both tools counts at any proof level, and a job post on one side is marked as such.
Who uses Mixpanel, Pendo, or both
Every company with a public proof for at least one of the two tools.
44
listed for Mixpanel only
1
company uses both
41
listed for Pendo only
On usedby, 44 companies are listed for Mixpanel only, 41 are listed for Pendo only and 1 uses both, out of the 86 companies listed for at least one. An absent listing does not prove non-use.
Where it lands
Recently publicly listed customers
No new public customer listing since tracking started on October 6, 2026.
Who uses both
Companies with a public line on both tools, at any proof level: the strongest proofs come first, and a job post is marked.
| Company | First public proof, Mixpanel |
|---|---|
Nasdaq | On or before Dec 2024 |
By industry
Which tool the companies on usedby use, by industry. Shares of the companies on usedby that use Mixpanel, Pendo or both: a share of the companies on usedby, not of the market.
Listed for Mixpanel onlyBothListed for Pendo only
More common with Mixpanel
- Artificial Intelligence5 of the 7 Artificial Intelligence companies on usedby that use either tool use Mixpanel.
Source: every usedby line, from confirmed proofs to job-post signals (the weakest proof level).
Side by side
Facts from our data and from each vendor's public pages. Each line says where it comes from.
Vendor facts checked: Mixpanel, 5 of 7; Pendo, 5 of 7. Missing facts remain unverified, not absent features.
Mixpanel
PendoWhat customers report
Results as the vendor or the customer published them, with the source and the date.
Mixpanel

Increased conversion by 7.8% through A/B experimentation results
Olo
Vendor case study, mixpanel.com, captured Oct 16, 2026

DocuSign increased free account creation by 15%.
Docusign
Vendor case study, mixpanel.com, captured Oct 16, 2026
Pendo

21% increase in feature adoption
Brightly
Vendor case study, pendo.io, captured Nov 13, 2026

60% user-base growth past the pilot in a few months
Ticketmaster
Vendor case study, pendo.io, published Jun 2, 2026
Questions about Mixpanel and Pendo
Which is used more, Mixpanel or Pendo?
Mixpanel has more customers on usedby: 45 against 42 for Pendo.
Do companies use both Mixpanel and Pendo?
Yes. 1 company uses both on usedby, including Nasdaq.
Who uses Mixpanel?
45 companies on usedby, each with the public page that shows it. See who uses Mixpanel.
Who uses Pendo?
42 companies on usedby, each with the public page that shows it. See who uses Pendo.
How does usedby count customers?
A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of four proof levels: confirmed, declared by the company itself, observed or signal (a job post, the weakest). A company counts as using both tools when it has a line on each, at any level; the list shows the strongest proofs first and marks job posts.
