The use case: how GoFundMe deploys Ada
GoFundMe uses Ada's generative AI agent, named Ray, to handle customer care conversations from donors and fundraiser organizers. It has guardrails, identity verification and scripted messaging for sensitive topics, and frees human agents for high-emotion cases.
More reported results
Figures published in Ada’s case study. They are not independently measured by usedby.
+28% increase in automated resolutions
In the customer’s words
Ray is smart, empathetic, and very patient. It’s been really cool to see those values show up in our bot, especially because they reflect who we are as a company.Other AI tools used by GoFundMe
Other public relationships recorded on usedby.
Explore GoFundMe’s AI stack
Ada users in Fintech & Payments
Companies in the same sector, with public evidence.
Blackhawk NetworkConfirmed
BrigitConfirmed
Neo FinancialObserved
SquareObserved
TiltObserved
WaveObservedGo straight to the source
Based on Ada’s published case study. We check the public evidence; the results are reported by the vendor.
ada.cx- Source published
- Sep 2, 2026
- Last checked
- Oct 11, 2026
Open source capture What the story claims, and what we checked
What we compared with the page.
- The figure: +20%Checked
The figure is on the page; its label is our wording.
- The passage quoted aboveChecked
Copied word for word from the page, near the name of GoFundMe.
- The publication dateChecked
Read from the page’s own metadata, never guessed.
- GoFundMe uses AdaChecked
Confirmed line.
- The result itselfNot checked
We quote it; we did not measure it.
Since launching their AI agent powered by Ada, GoFundMe has seen measurable improvements across the board: