The use case: how Hootsuite deploys Front
Hootsuite's EMEA Customer Success team uses Front shared inboxes to manage messages from their assigned customers. They use assignments, @mentions, message templates, and integrations with Salesforce and Trello to collaborate and respond, replacing a Zendesk-centered workflow.
In the customer’s words
We love that we can leave a comment on an email and escalate it, and we know that nothing will get lost in Slack. We don’t need to open up tons of other tools like we used to.Other AI tools used by Hootsuite
Other public relationships recorded on usedby.
Explore Hootsuite’s AI stackOther companies using Front
Customers across industries, with public evidence.
Atlas Travel & Technology GroupConfirmed
BranchConfirmed
Echo Global LogisticsConfirmed
Empower WorkConfirmed
EssentialistConfirmed
FirewizeConfirmedGo straight to the source
Based on Front’s published case study. We check the public evidence; the results are reported by the vendor.
front.com- Source published
- Oct 6, 2020
- Last checked
- Nov 13, 2026
Open source capture What the story claims, and what we checked
What we compared with the page.
- The figure: 2,000Checked
Printed word for word on the page, near the name of Hootsuite.
- The passage quoted aboveChecked
Copied word for word from the page, near the name of Hootsuite.
- The publication dateChecked
Read from the page’s own metadata, never guessed.
- Hootsuite uses FrontChecked
Confirmed line.
- The result itselfNot checked
We quote it; we did not measure it.
The Customer Success team is now using three Front shared inboxes — one for each group. This setup is ideal for collaboration both within each group and between the three teams.


