Who uses Sana?
AI agents for company knowledge and an AI-native learning platform for training teams sanalabs.com
36
companies use Sana
36 companies use Sana. 11% are in Fintech & Payments. Confirmed or observed customers include Spotify, Merck, and Electrolux. 25 of them are confirmed by a published case study, quote or press release.Latest check Oct 2, 2026: 35 of 36 companies checked, from 3 public sources.
- Category
- HR & People Development
- Customers by proof
- 25 confirmed, 11 observed
- Top industry
- Fintech & Payments, 11% of customers
- Pricing
- Enterprise: contact salesSource: sanalabs.com, checked Oct 4, 2026
- Most similar
- Textio, 2 shared customers
- Website
- sanalabs.com
What Sana does
Sana is an AI company building knowledge tools for the workplace. Sana Agents is an AI assistant that searches and acts across company knowledge and apps, and Sana Learn is an AI-native learning platform for training teams.
Written by usedby from sanalabs.com.
Main features
Common uses
36 companies use Sana
Every company below links to the public page that shows it uses Sana. Open a row to see the dated capture.
Customers over time: appears once we have six months of archived captures.
| Company | Industry | Proof |
|---|---|---|
 Spotify | Streaming & Content | |
 Merck | Biotech & Pharma | |
 Electrolux | Manufacturing | |
 Brex | Fintech & Payments | |
 Doctolib | HealthTech & Digital Health | |
 Hootsuite | Marketing Tech | |
 Polestar | Automotive Manufacturing | |
 Apollo.io | Sales Tech & CRM | |
 Robinhood | Fintech & Payments | |
| Foodora | Logistics & Supply Chain |
Is Sana right for your company?
See what companies in your industry use, from the companies we track. Pick your industry.
Of the 131 Fintech & Payments companies on usedby, 4 are listed as Sana customers. 3 use only another HR & People Development tool.
- Sana only, 3%
- Sana and another tool in HR & People Development, 0%
- Another tool in HR & People Development only, 2%
- No HR & People Development tool we can see, 95%
These are companies usedby tracks because a public page names them, often Sana's own customer page. It is not a market share. A company counts once, whatever the number of tools it uses.
What customers report
Results as published by Sana and its customers. Each one links to its dated source. We quote, we do not score.
If we're going to move to the level of AI fluency that we want, then Sana is the key.Before you buy Sana
What Sana publishes on the points buyers check first, each with its source and check date.
| Integrations | Google Drive, Github, Slack, Zendesk, Confluence, Sharepoint, Jira, Teams, Salesforce, Gmail, Workday, Outlook | sanalabs.com, checked Oct 4, 2026 |
|---|---|---|
| Pricing | Enterprise: contact sales | sanalabs.com, checked Oct 4, 2026 |
Questions to ask in your demo
- Which of your customers look like us, by industry and size?
- What does a pilot cost, and what decides the move to a full contract?
- Where is our data stored, who can access it, and is it used to train models?
- How does Sana work with the tools we already use?
Sana alternatives
Tools compared with Sana most often, with the customers they share.
| Tool | Customers | Shared with Sana | Compare |
|---|---|---|---|
 Textio28 customers, 2 shared | 28 | 2 | Sana vs Textio |
 Valence30 customers, 0 shared | 30 | 0 | Sana vs Valence |
 Beamery29 customers, 0 shared | 29 | 0 | Sana vs Beamery |
 Gloat15 customers, 1 shared | 15 | 1 | Sana vs Gloat |
Questions about Sana
Who uses Sana?
36 companies use Sana, including Spotify, Merck, and Electrolux.
Which industries use Sana?
The industries with the most Sana customers are Fintech & Payments (4), Manufacturing (4), and Agency & Studio (2).
What are the alternatives to Sana?
The tools compared with Sana most often are Textio (28 customers, 2 shared), Valence (30 customers, 0 shared), Beamery (29 customers, 0 shared), and Gloat (15 customers, 1 shared). See all Sana alternatives.
How does usedby know who uses Sana?
Each company is linked to a public page that names it: Sana's customer page, a published case study, a press release or a job post. We save each page with a dated capture and check it again on each run. A company leaves the list only after three checks in a row that no longer find it, and at least 14 days after it was last seen. A company with a published case study or quote is never removed automatically.
What do confirmed, observed and signal mean?
Confirmed (25): a case study, a named quote or a press release. Observed (11): Sana shows the company on its own pages, for example a logo wall. Signal (0): a job post shows the company’s employees use Sana, the weakest proof. Every level counts as a customer, and each line shows its level.
How current is this list?
The most recent check was on October 2, 2026, and 35 of 36 companies on this list have been checked so far. A company leaves the list only after three checks in a row that no longer find it, and at least 14 days after it was last seen. A company with a published case study or quote is never removed automatically.
Changes and sources
New customers
No new customer yet. Tracking of Sana started on October 2, 2026. New customers appear after two complete checks of its pages.