The use case: how Intercom deploys Coda
Intercom's product marketing team uses Docs to organize and run product launches, and built a co-marketing hub that keeps partnerships and internal marketing teams current on partner activities. The hub syncs with databases in other docs so information doesn't need manual updating.
More reported results
Figures published in Coda’s case study. They are not independently measured by usedby.
80% of PMM work done in Docs
In the customer’s words
I couldn’t do what I do in Coda with any other tool—it does so many different things! Now, I’m even paying for a personal account so I can bring all of these efficiencies to the rest of my life.Other AI tools used by Intercom
Other public relationships recorded on usedby.
AssembledConfirmed
Augment CodeConfirmed
ClaudeConfirmed
ClayConfirmed
HoneycombConfirmed
IntercomConfirmedOther companies using Coda
Customers across industries, with public evidence.
See all Coda customersGo straight to the source
Based on Coda’s published case study. We check the public evidence; the results are reported by the vendor.
superhuman.com- Last checked
- Nov 12, 2026
Open source capture What the story claims, and what we checked
What we compared with the page.
- The figure: 8 hrsChecked
Printed word for word on the page, near the name of Intercom.
- The passage quoted aboveChecked
Copied word for word from the page, near the name of Intercom.
- Intercom uses CodaChecked
Confirmed line.
- The result itselfNot checked
We quote it; we did not measure it.
In about a day, Mark created a doc that keeps their partnerships team and several internal marketing teams up-to-date on all of our partner co-marketing activities, which has been their living source of truth ever since.






