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100%

“a 100% increase in the number of projects the SIP team executes for Microsoft stakeholders”

As published on sprinklr.com. Captured by usedby on Oct 8, 2026.

What happened

Microsoft's Social Intelligence Practice team uses Sprinklr Social Listening, replacing an in-house tool, to analyze social conversations and product reviews. The resulting insights on topics like hybrid work, emerging products and competitive satisfaction scores are shared with marketing and product teams.

Summary written by usedby from the source page, in English. The figures are those of Sprinklr and Microsoft, not ours.

  • 8.6 billion“Sprinklr has pulled in 8.6 billion listening mentions”

In the first year of use by the SIP team, Sprinklr has pulled in 8.6 billion listening mentions and enabled a 100% increase in the number of projects the SIP team executes for Microsoft stakeholders.

From the page. sprinklr.com, captured Oct 8, 2026

We can say, ‘Here's your score for Microsoft Teams in comparison to the competitive set.' This has been really informative for product marketing teams who are looking to understand how they're doing against a competitive set. We are able to uncover those new features that are landing well in the competitive conversation, so that they can prioritize their product road map.

Allie Webster, Market Research Manager, Microsoft. Source, captured Oct 8, 2026

Sprinklr listens to us. They take our suggestions seriously, and they make improvements that make the platform better.

Allie Webster, Market Research Manager, Microsoft. Source, captured Oct 8, 2026

What the story claims, and what we checked

We compared the story with its live page on Oct 8, 2026.

  • The figure: 100%CheckedPrinted word for word on the page, near the name of Microsoft.
  • The passage quoted aboveCheckedCopied word for word from the page, near the name of Microsoft.
  • Microsoft uses SprinklrCheckedConfirmed line. Latest check across sources: Oct 8, 2026.
  • The result itselfNot checkedWe quote it; we did not measure it.

Same company, same tool or same industry.

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