The use case: how Pendo deploys Clay
Pendo's GTM team uses Clay to research custom prospect data, such as job postings, 10-K filings and product announcements, to identify and rank accounts building their own AI agents for each new product launch. It also uses Clay tables to turn event attendees and high-intent signals into personalized outbound email sequences for BDRs.
More reported results
Figures published in Clay’s case study. They are not independently measured by usedby.
Clay-built lists helped identify over 55% of revenue sold with Agent Analytics in its first quarter
this approach contributed to a +110% increase in pipeline impact
the GTM team had a ranked list of 13,000 accounts in Salesforce within two days
In the customer’s words
Pulling our level of custom data without Clay would have taken months. Now, we can build new go-to-market infrastructure within days, allowing my team to focus 100% on sales strategy rather than data mechanics.Other AI tools used by Pendo
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Based on Clay’s published case study. We check the public evidence; the results are reported by the vendor.
clay.com- Last checked
- Nov 11, 2026
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- The figure: 200%Checked
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Clay-built lists helped identify over 55% of revenue sold with Agent Analytics in its first quarter, driving two-thirds of its total pipeline. The launch exceeded 200% of the Q1 sales targets.