The use case: how Spotify deploys Asana
Spotify teams use Asana to manage advertising campaign production with agencies, intake feature requests for revenue engineering, and coordinate technology rollouts for new offices. Asana is administered centrally with automated user provisioning and deprovisioning.
More reported results
Figures published in Asana’s case study. They are not independently measured by usedby.
100% increase in the number of campaigns each project manager can handle per month
In the customer’s words
Asana has enabled us to scale advertising campaign production for Spotify and report on the impact of our team in a quantitative way.Other AI tools used by Spotify
Other public relationships recorded on usedby.
Explore Spotify’s AI stack
Other companies using Asana
Customers across industries, with public evidence.
See all Asana customers
Go straight to the source
Based on Asana’s published case study. We check the public evidence; the results are reported by the vendor.
asana.com- Last checked
- Nov 13, 2026
Open source capture What the story claims, and what we checked
What we compared with the page.
- The figure: 50%Checked
Printed word for word on the page, near the name of Spotify.
- The passage quoted aboveChecked
Copied word for word from the page, near the name of Spotify.
- Spotify uses AsanaChecked
Confirmed line.
- The result itselfNot checked
We quote it; we did not measure it.
The Creative Operations team now executes global ad production at scale. This has been supported by a proven 50% increase in the total number of campaigns the team can manage and 100% increase in the number of campaigns each project manager can handle per month