Observe Ai vs Sprinklr: who uses which
Customers, public proof and the companies that use both.
On usedby, 24 companies use Observe Ai and 23 use Sprinklr. No company is listed with both yet.Latest check Oct 8, 2026: 46 of 47 public lines checked. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side.
Who uses Observe Ai, Sprinklr, or both
Every company with a public proof for at least one of the two tools.
24
use only Observe Ai
0
companies use both
23
use only Sprinklr
24 companies use only Observe Ai, 23 use only Sprinklr and 0 use both, out of the 47 companies on usedby that use at least one of them.
Where it lands
Newest customers
We have not started tracking changes for Observe Ai yet.
Where it lands
Newest customers
No new customer since tracking started on October 8, 2026.
Who uses both
Companies with a confirmed or observed line on both tools.
Side by side
Facts from our data and from each vendor's public pages. Each line says where it comes from.
Observe Ai
SprinklrWhat customers report
Results as the vendor or the customer published them, with the source and the date.
Observe Ai

With 100% QA coverage—up from just 2%
Personify Health
Vendor case study, observe.ai, captured Oct 5, 2026

Elevated focus of 90+ advisors toward high-value, learner-centered conversations
Boundless Learning
Vendor case study, observe.ai, captured Oct 5, 2026
Sprinklr

resulting in an estimated USD ~1,000,000 in man‑hour savings
Asharq Network
Vendor case study, sprinklr.com, captured Oct 8, 2026

44-minute reduction in average response times
Tawuniya
Vendor case study, sprinklr.com, captured Oct 8, 2026
Questions about Observe Ai and Sprinklr
Which is used more, Observe Ai or Sprinklr?
Observe Ai has more customers on usedby: 24 against 23 for Sprinklr.
Do companies use both Observe Ai and Sprinklr?
usedby has not found a company with a confirmed or observed line on both Observe Ai and Sprinklr yet.
Who uses Observe Ai?
24 companies on usedby, each with the public page that shows it. See who uses Observe Ai.
Who uses Sprinklr?
23 companies on usedby, each with the public page that shows it. See who uses Sprinklr.
How does usedby count customers?
A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of three proof levels: confirmed, observed or signal (a job post, the weakest). A company is named as using both tools when its lines on both are confirmed or observed.