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UsedBy.ai
2026 Comparison

Attio vs Clay

Data-driven comparison based on 40+ enterprise adoption patterns

Higher Adoption
Attio

Attio

by Attio

24
Companies
Sales Prospecting & Enrichment
Category
Clay

Clay

by Clay

16
Companies
Sales Prospecting & Enrichment
Category
Data Methodology: Adoption data is based on public tech stack disclosures, job postings, case studies, and verified enterprise reports analyzed by UsedBy.ai. Showing 40 verified enterprise adoptions. More data being indexed continuously.

Feature & Adoption Comparison

MetricAttioClay
Enterprise Adoption
24 companies16 companies
Category
Sales Prospecting & EnrichmentSales Prospecting & Enrichment
Pricing Model
FREEMIUMFREEMIUM
Free Trial
Website
Visit Visit
Decision Guide

Which One Should You Choose?

Based on real enterprise adoption patterns

Attio

Choose Attio if...

  • You're in DevTools & Infrastructure (42% of users are)
  • Sales enablement is your focus
Try Attio
Clay

Choose Clay if...

  • You're in Marketing Tech (25% of users are)
  • Sales enablement is your focus
Try Clay
UsedBy Exclusive Data

Industry Adoption Patterns

See which industries prefer each tool based on real adoption data

Attio

Attio by Industry

Attio is the go-to choice for DevTools & Infrastructure (42% of adopters)

DevTools & Infrastructure42%
Data & Analytics13%
Investment & VC8%
Sales Tech & CRM8%
Artificial Intelligence4%
Clay

Clay by Industry

Clay is popular in Marketing Tech with 25% adoption

Marketing Tech25%
Cybersecurity19%
DevTools & Infrastructure13%
Artificial Intelligence13%
Sales Tech & CRM6%
Attio
+
Clay

2 Companies Use Both

These enterprises have integrated both tools into their stack

Attio vs Clay: Your Questions Answered

Attio has higher enterprise adoption with 24 companies using it, compared to 16 for Clay. This suggests stronger market validation for Attio.
Yes, 2 companies in our database use both Attio and Clay in their tech stack. This includes Notion, Intercom. Using both tools together is a validated enterprise strategy.
Attio is particularly strong in DevTools & Infrastructure (42% of adopters), while Clay dominates in Marketing Tech (25%). Choose based on your industry's prevailing stack.
For startups, consider: Attio offers freemium pricing, while Clay uses freemium pricing. Both are validated by enterprise use, ensuring scalability as you grow.

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