HubSpot vs UserGems: who uses which
Customers, public proof and the companies that use both.
On usedby, 51 companies use HubSpot and 25 use UserGems. No company is listed with both yet. UserGems leads among the Marketing Tech companies on usedby that use either tool.Latest check Oct 8, 2026: 73 of 76 public lines checked. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side.
Who uses HubSpot, UserGems, or both
Every company with a public proof for at least one of the two tools.
51
use only HubSpot
0
companies use both
25
use only UserGems
51 companies use only HubSpot, 25 use only UserGems and 0 use both, out of the 76 companies on usedby that use at least one of them.
Where it lands
Newest customers
No new customer since tracking started on October 5, 2026.
Where it lands
Newest customers
No new customer since tracking started on October 8, 2026.
Who uses both
Companies with a confirmed or observed line on both tools.
Side by side
Facts from our data and from each vendor's public pages. Each line says where it comes from.
HubSpot
UserGemsWhat customers report
Results as the vendor or the customer published them, with the source and the date.
HubSpot
In the past financial year, Casio achieved a 54% increase in web visits, 71% increase in new contacts and 27% increase in customers.
Casio
Vendor case study, hubspot.com, captured Oct 5, 2026
the VIP Experience team has increased GoFundMe’s repeat and referral business by 180% in just nine months
GoFundMe
Vendor case study, hubspot.com, captured Oct 5, 2026
UserGems
generated 276 sales opportunities worth over $18M in new business pipeline
Mimecast
Vendor case study, usergems.com, captured Oct 8, 2026
50-60% 50–60% of outbound meetings come from UserGems signals & Gem-E.
Accord
Vendor case study, usergems.com, captured Oct 8, 2026
Questions about HubSpot and UserGems
Which is used more, HubSpot or UserGems?
HubSpot has more customers on usedby: 51 against 25 for UserGems.
Do companies use both HubSpot and UserGems?
usedby has not found a company with a confirmed or observed line on both HubSpot and UserGems yet.
Who uses HubSpot?
51 companies on usedby, each with the public page that shows it. See who uses HubSpot.
Who uses UserGems?
25 companies on usedby, each with the public page that shows it. See who uses UserGems.
How does usedby count customers?
A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of three proof levels: confirmed, observed or signal (a job post, the weakest). A company is named as using both tools when its lines on both are confirmed or observed.