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Who uses Appier?

AI-native adtech and martech suite for user acquisition, personalization and customer data activation. appier.com

28

companies use Appier

16 confirmed 12 observed

28 companies use Appier. 7% are in Automotive Manufacturing. Confirmed or observed customers include L'Oréal, Toyota, and Carrefour. 16 of them are confirmed by a published case study, quote or press release.Latest check Oct 8, 2026: 28 of 28 companies checked, from 4 public sources.

Customers by proof
16 confirmed, 12 observed
Top industry
Automotive Manufacturing, 7% of customers
Most similar
Insider One, 4 shared customers
Website
appier.com

What Appier does

Appier sells three AI clouds: Ad Cloud for audience targeting, bidding and creative testing, Personalization Cloud for cross-channel engagement and real-time intent-based offers, and Data Cloud for audience intelligence and data unification. Founded in Taipei and listed on the Tokyo Stock Exchange, it serves brands in e-commerce, retail, finance, gaming and automotive across Asia, Europe and the US.

Written by usedby from appier.com.

Main features

  • AIBID audience targeting and bid optimization
  • AIQUA cross-channel customer engagement
  • AiDeal real-time purchase intent detection
  • BotBonnie conversational marketing chatbots
  • AIXON and AIRIS data unification and segmentation

Common uses

  • Mobile and web user acquisition
  • Personalized offers to lift conversion
  • Retention and loyalty campaigns
  • Audience segmentation from first-party data

28 companies use Appier

Every company below links to the public page that shows it uses Appier. Open a row to see the dated capture.

Customers over time: appears once we have six months of archived captures.

CompanyIndustryProof
L'OréalBeauty & Cosmetics
ToyotaAutomotive Manufacturing
CarrefourRetail
Audi Taiwan—
Caring.com—
Clarins—
Funshop—
Gameduo—
INNISFREE MALL Korea—
Intermarché—
Showing 10 of 28.

By industry

7% of Appier's customers are in Automotive Manufacturing.

Automotive Manufacturing2
Restaurants & Food Services2
Beauty & Cosmetics1
Marketing Tech1
Retail1
Other21

Is Appier right for your company?

See what companies in your industry use, from the companies we track. Pick your industry.

Of the 35 Automotive Manufacturing companies on usedby, 2 are listed as Appier customers. 3 use only another Marketing Personalization & Ads tool.

  • Appier only, 3%
  • Appier and another tool in Marketing Personalization & Ads, 3%
  • Another tool in Marketing Personalization & Ads only, 8%
  • No Marketing Personalization & Ads tool we can see, 86%
Including Toyota, Audi.

These are companies usedby tracks because a public page names them, often Appier's own customer page. It is not a market share. A company counts once, whatever the number of tools it uses.

What customers report

Results as published by Appier and its customers. Each one links to its dated source. We quote, we do not score.

With the recent rising pandemic in Taiwan, physical stores bear the brunt. As the market began fighting a promotional war to attract consumers, Shiseido acknowledged that only a deeper understanding of consumers’ decision-making processes can sustain brand influence. Appier’s AiDeal solution has stimulated faster purchases from hesitant buyers on the beauty website through differentiated offers. It provides customers with new shopping surprises while ensuring channel advantages, allowing new and current members to have better online shopping experiences. In response to future states of the pandemic, we will work with Appier to strengthen our digital marketing to allow customers to easily shop beauty products that are suitable and authentic, without leaving the house.
Rita Chen, Assistant Department Manager, Corporate Marketing Dept., watashi+ by shiseido taiwan. Source, Captured Oct 8, 2026
In general, AI is useful, but sometimes it requires more practical and more scenario-based explanations and applications. To Clarins, AI initially seemed to be a topic that those who do not have a technical background would never understand. However, with Appier’s AI-powered solutions, Clarins was able to easily engage with the right target audiences at the right moment with the right promotional messages.
Caroline Andreutti, Digital, E-Commerce & CRM Director, Clarins. Source, Captured Oct 8, 2026

Before you buy Appier

What Appier publishes on the points buyers check first, each with its source and check date.

Not verified yetWe have not yet verified Appier's pricing, security or data terms.

Questions to ask in your demo

  1. Which of your customers look like us, by industry and size?
  2. What does a pilot cost, and what decides the move to a full contract?
  3. Where is our data stored, who can access it, and is it used to train models?
  4. How does Appier work with the tools we already use?

Appier alternatives

Tools compared with Appier most often, with the customers they share.

ToolCustomersShared with AppierCompare
Insider One40 customers, 4 shared404Appier vs Insider One
Bloomreach50 customers, 1 shared501Appier vs Bloomreach
Movable Ink65 customers, 0 shared650Appier vs Movable Ink
Optimove42 customers, 0 shared420Appier vs Optimove
AdCreative26 customers, 0 shared260Appier vs AdCreative

Questions about Appier

Who uses Appier?

28 companies use Appier, including L'Oréal, Toyota, and Carrefour.

Which industries use Appier?

The industries with the most Appier customers are Automotive Manufacturing (2), Restaurants & Food Services (2), and Beauty & Cosmetics (1).

What are the alternatives to Appier?

The tools compared with Appier most often are Insider One (40 customers, 4 shared), Bloomreach (50 customers, 1 shared), Movable Ink (65 customers, 0 shared), and Optimove (42 customers, 0 shared). See all Appier alternatives.

How does usedby know who uses Appier?

Each company is linked to a public page that names it: Appier's customer page, a published case study, a press release or a job post. We save each page with a dated capture and check it again on each run. A company leaves the list only after three checks in a row that no longer find it, and at least 14 days after it was last seen. A company with a published case study or quote is never removed automatically.

What do confirmed, observed and signal mean?

Confirmed (16): a case study, a named quote or a press release. Observed (12): Appier shows the company on its own pages, for example a logo wall. Signal (0): a job post shows the company’s employees use Appier, the weakest proof. Every level counts as a customer, and each line shows its level.

How current is this list?

The most recent check was on October 8, 2026, and 28 of 28 companies on this list have been checked so far. A company leaves the list only after three checks in a row that no longer find it, and at least 14 days after it was last seen. A company with a published case study or quote is never removed automatically.

Changes and sources

New customers

No new customer yet. Tracking of Appier started on October 8, 2026. New customers appear after two complete checks of its pages.

Where this data comes from

Customer page appier.com/en/success-storiesCaptured Oct 8, 2026
4 case studies, quotes and press releasesLatest capture Oct 8, 2026