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Agentforce vs Observe.AI: who uses which

Customers, public proof and the companies that use both.

On usedby, 38 companies use Agentforce and 36 use Observe.AI. 1 company uses both, including Uber. Observe.AI leads among the HealthTech & Digital Health companies on usedby that use either tool.Latest check Nov 15, 2026: 74 of 74 public lines checked. Counts include every proof level, job-post signals included. A company on both tools counts at any proof level, and a job post on one side is marked as such.

Who uses Agentforce, Observe.AI, or both

Every company with a public proof for at least one of the two tools.

37

listed for Agentforce only

1

company uses both

35

listed for Observe.AI only

On usedby, 37 companies are listed for Agentforce only, 35 are listed for Observe.AI only and 1 uses both, out of the 73 companies listed for at least one. An absent listing does not prove non-use.

Agentforce

Open Agentforce
38customers
31 confirmed 6 observed 1 signal

Where it lands

Consumer Goods3
Airlines & Aviation Services2
Insurance & InsurTech2

Observe.AI

Open Observe.AI
36customers
21 confirmed 14 observed 1 signal

Where it lands

HealthTech & Digital Health8
Insurance & InsurTech4
Fintech & Payments3

Recently publicly listed customers

UberNov 12
MedtronicNov 12

Who uses both

Companies with a public line on both tools, at any proof level: the strongest proofs come first, and a job post is marked.

Companies that use both Agentforce and Observe.AI
Company
Uber

By industry

Which tool the companies on usedby use, by industry. Shares of the companies on usedby that use Agentforce, Observe.AI or both: a share of the companies on usedby, not of the market.

IndustryListed for Agentforce onlyBothListed for Observe.AI only
HealthTech & Digital Health8 companies on usedby
0%0%100%
Insurance & InsurTech6 companies on usedby
33%0%67%

Listed for Agentforce onlyBothListed for Observe.AI only

More common with Observe.AI

  • HealthTech & Digital Health8 of the 8 HealthTech & Digital Health companies on usedby that use either tool use Observe.AI.
  • Insurance & InsurTech4 of the 6 Insurance & InsurTech companies on usedby that use either tool use Observe.AI.

Source: every usedby line, from confirmed proofs to job-post signals (the weakest proof level).

Side by side

Facts from our data and from each vendor's public pages. Each line says where it comes from.

Vendor facts checked: Agentforce, 1 of 6; Observe.AI, 5 of 6. Missing facts remain unverified, not absent features.

AgentforceObserve.AI
Customersusedby, latest check Nov 15, 2026Agentforce: 38 (31 confirmed, 6 observed, 1 job-post signal)Observe.AI: 36 (21 confirmed, 14 observed, 1 job-post signal)
Top industryusedby, latest check Nov 15, 2026Agentforce: No clear leadObserve.AI: HealthTech & Digital Health (8)
CategoryusedbyAgentforce: AI agents for customer serviceObserve.AI: Contact center AI
PricingNo verified public evidenceObserve.AI: Enterprise AI agents · Custom quoteobserve.ai, checked Nov 13, 2026
SecurityNo verified public evidenceObserve.AI: ISO 27001observe.ai, checked Nov 13, 2026
Your dataNo verified public evidenceObserve.AI: First- and third-party models · Observe.AI describes inference-only use and excludes customer data from training.observe.ai, checked Nov 13, 2026
Data residencyNo verified public evidenceObserve.AI: US, CA, EU, AUobserve.ai, checked Nov 13, 2026
Free trialAgentforce: Free trial or free plan available.salesforce.com, checked Nov 15, 2026No verified public evidence
IntegrationsNo verified public evidenceObserve.AI: Salesforce, ServiceNow, Zendesk, Genesys, Five9, NiCE, Talkdesk, HubSpot, Snowflake, Workday, Zoom, Amazon Connectobserve.ai, checked Nov 13, 2026
WebsiteAgentforce: salesforce.comObserve.AI: observe.ai

What customers report

Results as the vendor or the customer published them, with the source and the date.

Agentforce

$20 million lift to marketing-driven sales pipeline

Salesforce

Company's own page, salesforce.com, captured Nov 15, 2026

Read the story

Agentforce delivered answers 58% faster than Greenlane's shared call center model

Greenlane

Vendor case study, salesforce.com, captured Nov 15, 2026

Read the story

Observe.AI

With 100% QA coverage—up from just 2%

Personify Health

Vendor case study, observe.ai, captured Nov 7, 2026

Read the story

overall handle time has dropped to ~5.5 minutes, down from roughly eight minutes

Clearwater Benefits

Vendor case study, observe.ai, captured Nov 7, 2026

Read the story

Questions about Agentforce and Observe.AI

Which is used more, Agentforce or Observe.AI?

Agentforce has more customers on usedby: 38 against 36 for Observe.AI.

Do companies use both Agentforce and Observe.AI?

Yes. 1 company uses both on usedby, including Uber.

Who uses Agentforce?

38 companies on usedby, each with the public page that shows it. See who uses Agentforce.

Who uses Observe.AI?

36 companies on usedby, each with the public page that shows it. See who uses Observe.AI.

How does usedby count customers?

A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of four proof levels: confirmed, declared by the company itself, observed or signal (a job post, the weakest). A company counts as using both tools when it has a line on each, at any level; the list shows the strongest proofs first and marks job posts.