Kustomer vs Sprinklr: who uses which
Customers, public proof and the companies that use both.
On usedby, 32 companies use Kustomer and 23 use Sprinklr. No company is listed with both yet. Kustomer leads among the E-commerce & D2C companies on usedby that use either tool.Latest check Oct 8, 2026: 55 of 55 public lines checked. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side.
Who uses Kustomer, Sprinklr, or both
Every company with a public proof for at least one of the two tools.
32
use only Kustomer
0
companies use both
23
use only Sprinklr
32 companies use only Kustomer, 23 use only Sprinklr and 0 use both, out of the 55 companies on usedby that use at least one of them.
Where it lands
Newest customers
We have not started tracking changes for Kustomer yet.
Where it lands
Newest customers
No new customer since tracking started on October 8, 2026.
Who uses both
Companies with a confirmed or observed line on both tools.
By industry
Which tool the companies on usedby use, by industry. Shares of the companies on usedby that use Kustomer, Sprinklr or both: a share of the companies on usedby, not of the market.
Kustomer onlyBothSprinklr only
More common with Kustomer
- E-commerce & D2C9 of the 9 E-commerce & D2C companies on usedby that use either tool use Kustomer.
- Fashion & Apparel6 of the 7 Fashion & Apparel companies on usedby that use either tool use Kustomer.
Source: confirmed and observed usedby lines. Job-post signals, the weakest proof level, are left out of these shares.
Side by side
Facts from our data and from each vendor's public pages. Each line says where it comes from.
Kustomer
SprinklrWhat customers report
Results as the vendor or the customer published them, with the source and the date.
Kustomer

chat grew from 36% to 66% of all inbound volume in under 9 months
MeUndies
Vendor case study, kustomer.com, captured Oct 3, 2026

How Coterie Baby uses Kustomer
Coterie Baby
Vendor case study, kustomer.com, captured Oct 3, 2026
Sprinklr

resulting in an estimated USD ~1,000,000 in man‑hour savings
Asharq Network
Vendor case study, sprinklr.com, captured Oct 8, 2026

44-minute reduction in average response times
Tawuniya
Vendor case study, sprinklr.com, captured Oct 8, 2026
Questions about Kustomer and Sprinklr
Which is used more, Kustomer or Sprinklr?
Kustomer has more customers on usedby: 32 against 23 for Sprinklr.
Do companies use both Kustomer and Sprinklr?
usedby has not found a company with a confirmed or observed line on both Kustomer and Sprinklr yet.
Who uses Kustomer?
32 companies on usedby, each with the public page that shows it. See who uses Kustomer.
Who uses Sprinklr?
23 companies on usedby, each with the public page that shows it. See who uses Sprinklr.
How does usedby count customers?
A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of three proof levels: confirmed, observed or signal (a job post, the weakest). A company is named as using both tools when its lines on both are confirmed or observed.