9
AI tools in use at SoFi
SoFi uses 9 AI tools: Observe Ai, Sanas, and Sierra (Customer Service Automation), Regal (AI Phone Agents), BrightHire (Recruiting & Talent Acquisition), Cursor (AI Code Editors), and 3 other tools. 4 are confirmed by a published story, quote or press release; 5 are listed on the vendor's own pages.Latest check Oct 8, 2026: 9 of 9 tools checked, from 15 public sources.
- Industry
- Fintech & Payments
- Website
- sofi.com
- AI tools in use
- 9Median for the 131 Fintech & Payments companies on usedby: 2
- Latest check
- October 8, 20269 of 9 tools checked so far
Every AI tool at SoFi
9 lines, each linked to the public page behind it. Open a row to see the dated capture.
| Tool | Team | First public proof | Proof | Source |
|---|---|---|---|---|
 Observe Ai | Customer Service Automation | — | observe.ai | |
 Regal | AI Phone Agents | — | regal.ai | |
 Sanas | Customer Service Automation | — | sanas.ai | |
 Sierra | Customer Service Automation | On or before Sep 2025 | sierra.ai | |
 BrightHire | Recruiting & Talent Acquisition | On or before Sep 2025 | brighthire.com | |
 Cursor | AI Code Editors | On or before Nov 2025 | cursor.com | |
 Getcrux | Marketing Personalization & Ads | — | getcrux.ai | |
 Listen | AI Search & Research | — | listenlabs.ai | |
 Ocrolus | Document & Process Intelligence | — | ocrolus.com |
“First public proof” is the earliest public page we have dated: a mention (“on or before”), a job post or a start the source states. Our capture dates are not adoption dates.
In SoFi's own words
Published results, each linked to its dated source. We quote, we do not score.
I don't think there's a world where we go back.We've seen answer rates go up and success with Regal that delivers strong returns we can truly measure.SoFi compared to other Fintech & Payments companies
SoFi uses 9 AI tools. The median among the 131 Fintech & Payments companies on usedby is 2. 119 of its 130 peers use fewer.
These counts cover public proof only. A company can use tools that no public page names.
AI tools per company
131 Fintech & Payments companies on usedby, by number of AI tools
- 65 companies with 1 tool
- 21 companies with 2 tools
- 11 companies with 3 tools
- 8 companies with 4 tools
- 2 companies with 5 tools
- 5 companies with 6 tools
- 3 companies with 7 tools
- 16 companies with 8 tools or more
What its peers use that SoFi does not
Questions about AI at SoFi
What AI tools does SoFi use?
SoFi uses 9 AI tools: Observe Ai, Regal, Sanas, Sierra, BrightHire, Cursor, Getcrux, Listen, and Ocrolus. 4 are confirmed by a published story, quote or press release, and 5 are listed on the vendor's own pages.
Does SoFi use Notion?
usedby has not found a public page showing that SoFi uses Notion. Notion is the most used AI tool among the 131 Fintech & Payments companies on usedby: 15 of them use it. See who uses Notion.
How does SoFi compare to other Fintech & Payments companies?
SoFi uses 9 AI tools. The median among the 131 Fintech & Payments companies on usedby is 2, and 119 of its 130 peers use fewer tools. These counts cover public proof only.
How does usedby know which AI tools SoFi uses?
Each tool is linked to a public page that names SoFi: a vendor's customer page, a published case study, a press release or a job post. We save each page with a dated capture and check it again on each run. A tool leaves the list only after three checks in a row that no longer find SoFi, and at least 14 days after it was last seen. A tool with a published case study or quote is never removed automatically.