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Parloa vs Sprinklr: who uses which

Customers, public proof and the companies that use both.

On usedby, 36 companies use Parloa and 23 use Sprinklr. 1 company uses both, including Microsoft. Parloa leads among the Insurance & InsurTech companies on usedby that use either tool.Latest check Oct 8, 2026: 52 of 59 public lines checked. Counts include every proof level, job-post signals included. Companies named on both have a confirmed or observed line on each side.

Who uses Parloa, Sprinklr, or both

Every company with a public proof for at least one of the two tools.

35

use only Parloa

1

company uses both

22

use only Sprinklr

35 companies use only Parloa, 22 use only Sprinklr and 1 uses both, out of the 58 companies on usedby that use at least one of them.

36customers
24 confirmed 12 observed

Where it lands

Insurance & InsurTech7
IT Services & System Integration4
Accounting & Audit2

Newest customers

No new customer since tracking started on October 3, 2026.

23customers
15 confirmed 8 observed

Where it lands

IT Services & System Integration2
Airlines & Aviation Services1
Automotive Manufacturing1

Newest customers

No new customer since tracking started on October 8, 2026.

Who uses both

Companies with a confirmed or observed line on both tools.

Companies that use both Parloa and Sprinklr
Company
Microsoft

By industry

Which tool the companies on usedby use, by industry. Shares of the companies on usedby that use Parloa, Sprinklr or both: a share of the companies on usedby, not of the market.

IndustryParloa onlyBothSprinklr only
Insurance & InsurTech8 companies on usedby
88%0%12%
IT Services & System Integration5 companies on usedby
60%20%20%

Parloa onlyBothSprinklr only

More common with Parloa

  • Insurance & InsurTech7 of the 8 Insurance & InsurTech companies on usedby that use either tool use Parloa.
  • IT Services & System Integration4 of the 5 IT Services & System Integration companies on usedby that use either tool use Parloa, 1 of them alongside Sprinklr.

Source: confirmed and observed usedby lines. Job-post signals, the weakest proof level, are left out of these shares.

Side by side

Facts from our data and from each vendor's public pages. Each line says where it comes from.

ParloaSprinklr
Customersusedby, latest check Oct 8, 2026Parloa: 36 (24 confirmed, 12 observed)Sprinklr: 23 (15 confirmed, 8 observed)
Top industryusedby, latest check Oct 8, 2026Parloa: Insurance & InsurTech (7)Sprinklr: No clear lead
SecurityParloa: ISO 27001, SOC 2 Type II, PCI DSS, HIPAAparloa.com, checked Oct 5, 2026Sprinklr: SOC 2 Type II, PCI DSS, ISO 27001, FedRAMPsprinklr.com, checked Oct 8, 2026
Data residencyNot checked yetSprinklr: United States, Europesprinklr.com, checked Oct 8, 2026
IntegrationsParloa: Zendesk, Salesforce, Microsoft Dynamics 365, ServiceNowparloa.com, checked Oct 5, 2026Sprinklr: Adobe Analytics, Adobe Experience Manager, Salesforce, Slack, Zendesk, ServiceNow, MS Teams, Okta, Snowflake, Tableau, Power BI, Google Analytics 4sprinklr.com, checked Oct 8, 2026
WebsiteParloa: parloa.comSprinklr: sprinklr.com

What customers report

Results as the vendor or the customer published them, with the source and the date.

Parloa

MAINGAU achieved its goal of an additional 20% automation rate within a short period of time

MAINGAU

Vendor case study, parloa.com, published May 13, 2026

Read the story

AI-driven execution of up to 3 million calls per year

HSE

Vendor case study, parloa.com, published Jul 24, 2025

Read the story

Sprinklr

resulting in an estimated USD ~1,000,000 in man‑hour savings

Asharq Network

Vendor case study, sprinklr.com, captured Oct 8, 2026

Read the story

44-minute reduction in average response times

Tawuniya

Vendor case study, sprinklr.com, captured Oct 8, 2026

Read the story

Questions about Parloa and Sprinklr

Which is used more, Parloa or Sprinklr?

Parloa has more customers on usedby: 36 against 23 for Sprinklr.

Do companies use both Parloa and Sprinklr?

Yes. 1 company uses both on usedby, including Microsoft.

Who uses Parloa?

36 companies on usedby, each with the public page that shows it. See who uses Parloa.

Who uses Sprinklr?

23 companies on usedby, each with the public page that shows it. See who uses Sprinklr.

How does usedby count customers?

A company counts when a public page shows it: a vendor's customer page, a case study, a press release or a job post, most saved with a dated capture. Every line is a customer, at one of three proof levels: confirmed, observed or signal (a job post, the weakest). A company is named as using both tools when its lines on both are confirmed or observed.